AdFu, the audience and display inventory network of sites owned by Kagiso Media, has extended its reach into the African online market by adding the Africa-born social network, Yookos, to its portfolio. This adds even more inventory to AdFu's African value proposition while also helping Yookos to drive revenue growth by maximising inventory yield.
14 Jun 2013 11:10
[Dr KF Lai] 2012 saw the
BuzzCity network grow by 67% with over 210.8 billion ads served across the globe and this extensive growth in mobile usage is certain to continue as we move through 2013.
21 Feb 2013 11:07
[Obaika Consulting Team] The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating
Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.
31 Jan 2013 13:20
[HDI Youth Marketeers Team] Young South Africa is savvier than ever before. If you are looking for a smart and discerning
prosumer, this group of kids, teens and young adults will give you more kicks than you've ever bargained for. They know just what they are looking for from any brand, and this makes them that much more satisfying to please. Here are a few trends to look out for in 2013.
31 Jan 2013 11:30
[Dr KF Lai] There are several key trends that will present themselves in 2013. From m-payments to HIV/AIDS prevention, emerging markets are leading the way when it comes to innovative uses of mobile technology. Marketers, too, are seeing their roles and responsibilities expand.
25 Jan 2013 10:57Deutsche Messe, a global active trade fair company, is expanding its international sales network and now has representation throughout the region of sub-Saharan Africa.
10 Jul 2012 14:08Oresti Patricios, CEO of Ornico urges local markets not to be blinded by the US hype, but to remember that Africa should feature foremost as a source of the local industry's inspiration, research and advertising insights.
3 Apr 2012 13:20
According to the recent KPMG Consumers & Convergence Report, South African consumers and businesses are comparing favourably to the rest of the world when it comes to adopting new technologies and using social media.
29 Mar 2012 11:10
In the Federal High Court of Nigeria, the honorable Justice Shuaib, handed down judgment in the matter between Econet Wireless Ltd (EWL) vs. Bharti Airtel Nigeria Limited. Bharti Airtel has since issued a statement to the media.
30 Jan 2012 13:39
[Zeenat Moorad] The approval of the Wal-Mart/Massmart deal will go down as the highlight of the retail sector in 2011.
6 Jan 2012 08:19In an important process which started three years ago, the first round of negotiations to establish a free trade area (FTA) covering 27 countries in Southern and East Africa will kick off on Thursday, 8 December 2011, in Nairobi. This promises to be an important instrument for the future of trade and industrialisation in Africa.
7 Dec 2011 09:30[Vincent Nwanma] Cadbury Nigeria Plc (CADBURY), a manufacturer of drinks and food products, forecast a 60% increase in net income to 339.2 million naira (US$2 million) for the first quarter.
7 Dec 2011 08:07 
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to
from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011 09:36
Spinlet, a San Francisco-based company dedicated to meeting the needs of music lovers and artists allowing them to buy, listen, share, and manage music within a user-friendly mobile platform, will debut their technology at
AfricaCom 2011, which takes place from Wednesday 9 November until Thursday 10 November 2011 at the Cape Town International Convention Centre, South Africa.
8 Nov 2011 10:40
Angola
Botswana
Malawi
Mozambique
Namibia
South Africa
Zimbabwe
Cote D'Ivoire
Ghana
Nigeria
Kenya
Uganda
Tanzania
Mauritius
Seychelles
Algeria
Egypt
Morocco
Zambia
