Homenewsabout usContact UsWebsite
Welcome to the
Bata Press Office
Since 1894, The Bata Group remains one of the world's leading manufacturers and retailers of quality footwear. Bata South Africa represents one of 70 countries worldwide with a Bata presence.
Follow us:
Swing into spring with the new Bata Comfit range at Miladys
Landing just in time for the change of seasons, international footwear label, Bata Comfit, is back in South Africa with a new ladies-only range available exclusively at Miladys from September 2023. 20 Sep 2023 Read more

Tomy Takkies #WomenKind campaign supports women-owned businesses
Tomy Takkies is so much more than just another sneaker brand. Starting as a team of mostly women, their goal has always been to create comfortable yet stylish footwear for their shoppers. Almost 60 years later, and Tomy still stands by this, putting women at the centre of its business. 8 Sep 2023 Read more

Bata South Africa headquarters strategic move to Durban North's corporate hub
After five decades at its Pinetown facility, Bata South Africa, a leading footwear manufacturer in South Africa, and a subsidiary of the respected global Bata Group, has relocated its head office to the vibrant corporate hub of La Lucia, situated north of Durban. This strategic move aligns with Bata South Africa's future growth strategy. 1 Sep 2023 Read more

What kind of Bubblegummer is your little one?
Kids have vivid imaginations and love to explore, and the latest collection of Bubblegummers footwear - now available at Edgars, Superbalist and Zando - enables them to do just that. Since its launch, top sellers in the range have been the Bubblegummers high-tops and light-up sneakers, with extra ankle support and a pop of personality, perfect for your little one's non-stop playtime. 7 Aug 2023 Read more

Bata South Africa's distinctive Tomy Takkies brand celebrates women
It's the shoe that South African women love, and this Autumn/Winter season, Bata South Africa has given the versatile Tomy Takkies a fresh new look and trendy twist. 4 Aug 2023 Read more

Corovoca Primary School wins big in the Bata Toughees 'It's your time to shine' competition
Corovoca Primary School, in Avoca, was a lucky winner of R30,000 cash in the Bata Toughees "It's your time to shine" competition. 3 Aug 2023 Read more

Bata South Africa supports East Coast Radio's Keep a Child Warm campaign
With large parts of the country under the cold grip of winter, Bata South Africa rallied to the call to donate shoes and clothes to keep children warm. 2 Aug 2023 Read more

Bata South Africa wraps up Mandela Day 2023
In the true spirit of Mandela Day, Bata South Africa's teams travelled across Durban, partnering with incredible organisations, on a mission with a purpose - to put smiles on the faces of those who need it the most. 1 Aug 2023 Read more

Driving quality in local shoe manufacturing
With an eye for production efficiency and improving supply chain processes, Muhammad Ajmal Khan's career in the shoe manufacturing industry has seen him work in all corners of the factory floor, and - due to Bata's global presence - he's gained experience in just about all corners of the world. 25 Jul 2023 Read more

Exclusive North Star collection lands in selected Mr Price Stores
In an exciting collaboration, Bata South Africa has partnered with South African retailer, Mr Price, to deliver an exclusive collection of sneakers made for the fashion-forward yet value-conscious Gen Z. 12 Jul 2023 Read more

Power shoes now available at Mr Price Sport
Canadian-designed footwear brand, Power, has been producing athletic footwear globally since 1971, delivering a winning combination of style, technology, comfort and durability for athletes across all skill levels - from gentle walking to intense high-performance activities. 27 Jun 2023 Read more

Step up your child's school shoe game
Choosing the right school shoes for your child can be daunting, but it's an essential decision to ensure their comfort and support throughout the school year. As children spend most of their weekdays in their shoes, it's vital to get them comfortable, hard-wearing and school-approved footwear. 26 May 2023 Read more

New strategic appointment to bolster Bata's regional expansion
Prominent footwear manufacturer Bata South Africa, has made a strategic appointment in the form of retail and merchandising professional, Suhail Rajah, who joined the organisation this year as the regional strategy and initiatives leader for Africa & the Middle East (AME). This pivotal, new role was created to support Bata's ambitious 2023 to 2027 plans for local business expansion and increased exports throughout the African market, emphasising the company's commitment to growth and market penetration in the region. 25 May 2023 Read more

Senior finance appointments at footwear giant Bata
Leading footwear manufacturer, Bata Group, has made two senior appointments within its finance function, as it sets out to expand its local business and increase exports across the African market in the next five years. 15 May 2023 Read more

Bata South Africa taking strides towards expansion
Leading footwear producer Bata South Africa is stepping forward with its sights set on expanding its local business and increasing exports across the African market in the next five years. 8 May 2023 Read more

Bata SA backs The Litterboom Project's beach clean-ups
Footwear company, Bata South Africa, has pledged its support as a clean-up partner to The Litterboom Project (TLP), a non-profit organisation running South Africa's first large scale river interception programme to stop plastic pollution from reaching the ocean. 25 Apr 2023 Read more

Bubblegummers are back! Strong, comfy, scented sneakers for building imagination without limits
Bata South Africa has brought back its top-selling, global children's footwear range, Bubblegummers, promising to fuel the imagination of little ones once again with the coolest, comfiest shoes around. 14 Apr 2023 Read more

Partnering with purpose: Bata SA and Lion Match school shoe drive underway
Two much-loved South African companies - footwear giant Bata South Africa and FMCG manufacturer, The Lion Match Company - have teamed up to tackle the issue of children in South Africa who face the daily challenge of attending school without proper footwear. To date, the partnership has benefitted over 330 children at four schools, with the most recent handovers at Langalibalele Primary School and Ohlange High School in Inanda, KwaZulu-Natal. 13 Apr 2023 Read more

Term to term shoe care tips from Toughees
With the start of a new school term, you might find that your child unexpectedly needs a new pair of school shoes - and not necessarily because they've outgrown them. School shoes can take a real beating during the school term, through scuffs from daily hard wear, or not being cared for or stored correctly during school weeks and holiday periods. 12 Apr 2023 Read more

Bata South Africa's international team invests in local community
To commemorate World Water Day, footwear manufacturer Bata South Africa, under the Bata Children's Programme (BCP), aimed to make water readily available for a better learning environment at educational facilities in Loskop, northern KZN. 3 Apr 2023 Read more

Bata South Africa and Standard Bank join forces on school shoe donation drive
At footwear giant Bata South Africa, playing a role in positively impacting South African communities - and schoolchildren in particular - is an important pursuit central to the company's purpose strategy. By joining hands and working together with like-minded organisations, Bata sets out each year to extend the reach and impact of programmes aimed at making a meaningful difference in the lives of South Africans. 15 Mar 2023 Read more

Giving you the Power to be!
Every New Year should start off on the right foot - by placing an emphasis on mental, nutritional, physical and various other forms of wellness. This then, sets the tone for a successful, well-rounded approach for the rest of the year. 2 Feb 2023 Read more

Back to school shoe care
School shoes are an essential part of the uniform kit - protecting your child's feet while they run and play on the school grounds, and keeping them comfortable while they sit at their desks. 16 Jan 2023 Read more

Bata Toughees puts up whopping R300,000 cash in "It's your time to shine" Back to School campaign
Back to School just got better! SA's favourite and trusted school shoe since 1954, Bata Toughees, has launched one of its biggest Back to School campaigns - putting up a massive cash pool of R300,000 in the "It's your time to shine" campaign. 3 Jan 2023 Read more

Bata South Africa honoured with Special Award for safeguarding factory during KZN looting
Leading South African footwear manufacturer, Bata South Africa - part of the international Bata Group - has scooped a Special Award for the bravery and team effort that went into protecting its Loskop, KwaZulu-Natal factory during the days of civil unrest and widespread looting that spread across the province in July 2021. 8 Dec 2022 Read more

Empowering learners with books for International Literacy Day
Literacy is the foundation of all learning - and in celebration of International Literacy Day on 8 September, school shoe brand BFirst by Bata, donated reading books to the KwaThintwa School for the Deaf, in Durban. 13 Sep 2022 Read more

Bata introduces classic menswear range - Ambassador
Bata South Africa has launched a new range of classic menswear shoes - Ambassador - a range representing their expertise in shoe design that delivers a classic fit for the everyday man. 12 Sep 2022 Read more

Bata South Africa lands new Toughees Sneakers range
Global shoe brand Bata - renowned for their durable Toughees school shoe range - is excited to launch a new addition to their school's range, Toughees Sneakers. 5 Sep 2022 Read more

BFirst by Bata names the 3 winning schools in their playgym and wellness competition
BFirst by Bata is excited to announce the three winning schools in the #BeWellwithBFirst competition. The schools, from various parts of the country, will receive brand-new playgyms for their learners, just in time for spring time fun! 30 Aug 2022 Read more

Bata South Africa hits the digital streets with #SuitYourSneakers campaign for Women's Month
This Women's Month, Bata South Africa celebrates the triumph of women in a unique #SuitYourSneakers campaign. The campaign recognises how far women's rights have come since August 1956 and celebrates the achievements of women in all aspects of their lives. 4 Aug 2022 Read more

More than 1,000 youth get a step ahead for Mandela month
Late former president, Nelson Mandela, held the wellbeing of children close to his heart, saying: "Our children are our greatest treasure". 20 Jul 2022 Read more

Taking playtime seriously - BFirst by Bata launches playgym and wellness initiative
Playtime is the most important time - and BFirst by Bata is taking playtime seriously. The global shoe brand is proud to launch its #BeWellwithBFirst competition - open until 30 July 2022 - that will see three lucky schools winning a brand new playgym and a live Wellness Workshop. 11 Jul 2022 Read more

Close to 3,000 pairs of Bata Toughees for learners affected by KZN floods
Learners whose lives were uprooted in the devastating floods in KwaZulu-Natal received some relief this month in the form of new school shoes, donated by Toughees, part of local footwear giant, Bata South Africa. 7 Jun 2022 Read more

Tomy Takkies by Bata tackles period poverty ahead of World Menstrual Hygiene Day
More than 250 girls in the eThekwini township of Inanda will have a greater chance of staying in school to reach their full potential, thanks to a donation of sanitary hygiene products from footwear giant, Bata South Africa and its Tomy Takkies brand, in partnership with the Imbumba Foundation and its Caring4Girls programme. 30 May 2022 Read more

Bata gets boots on the ground for KZN flood clean-up
Showing its support for recovery and relief efforts in the aftermath of the devastating April floods in KwaZulu-Natal, footwear manufacturer and retailer, Bata South Africa, has donated 200 pairs of gumboots to non-profit company, The Litterboom Project (TLP). The organisation is among various civic organisations that have had their work cut out tackling pollution and debris scattered across the province's beaches after the storm. The boots are being used by TLP volunteers and staff helping to get the province's beaches clean again. 28 Apr 2022 Read more

'Bangene - it's your time' to be empowered
Toughees springboards youth through the President's Award

"Our children are the rock on which our future will be built, our greatest asset as a nation. They will be the leaders of our country, the creators of our national wealth, those who care for and protect our people." - Nelson Mandela, 3 June 1995 7 Dec 2020 Read more

This Mandela Month, Bata South Africa donates shoes to healthcare workers, volunteers and their families
As a global leading shoe company, Bata feels responsible towards all its stakeholders including the communities in which it operates across countries and regions. This is why the Bata Group commits to donate one million pairs of shoes to healthcare workers, volunteers and their families, the frontliners fighting the Covid-19 with admirable courage and dedication every day. The donation will impact a number of countries, in Europe, Latin America, Africa, Asia-Pacific and India. 7 Aug 2020 Read more

Bata Youth Board Of Directors take silver!
Bata South Africa wins silver award for Campaign Of The Year category at 2020 Prism Awards for Bata Youth Board Of Directors 5 Jun 2020 Read more

Over-All Gear donates Toughees school shoes
Over-All Gear, a long-standing customer of Bata South Africa, recently donated 100 pairs of girls Toughees school shoes to Inchanga Primary School. 11 Mar 2020 Read more

Bata's prodigy, Michael Wyatt, returns to local soil
Michael Wyatt appointed as Bata South Africa Managing Director 14 Feb 2020 Read more

Michael Wyatt appointed as Bata South Africa managing director
South African footwear designer Michael Wyatt has returned to the country through his appointment as Bata South Africa managing director - thereby supporting Alberto Errico, Bata Africa president. Errico has been balancing his role as both the president for Bata Africa and the managing director for Bata South Africa for the past year. 14 Feb 2020 Read more

YBOD the year in reflection for Kristen Peters
Kristen Peters is 15-years-old and is in Grade 10 at Christ Church College in Midrand, Johannesburg. She reflects back on the year that she served on Africa's youngest board, Bata's Youth Board of Directors (YBOD). A position that she served with pride and youthful enthusiasm, exchanging her fashionista insight and innovatory thinking, for a real business experience from global footwear giant, Bata, and entrepreneurial know-how from Young Entrepreneurs (YE). 20 Dec 2019 Read more

YBOD the year in reflection for Erin Hildebrand
Erin Hildebrand is 14-years-old and is in Grade 8 at Christ Church College in Midrand, Johannesburg. She reflects back on the year that she served on Africa's youngest board, Bata's Youth Board of Directors (YBOD). A position that she served with pride and youthful enthusiasm, exchanging her fashionista insight and innovative thinking, for a real business experience from global footwear giant, Bata, as well as entrepreneurial know-how from Young Entrepreneurs (YE). 19 Dec 2019 Read more

YBOD the year in reflection for Kaden Allkins
Kaden Allkins is a 10-year-old from Johannesburg, Gauteng, he attends Cliffview Primary School and will be in Grade 5 next year. Kaden reflects back on the year that he served on Africa's youngest board, Bata's Youth Board of Directors (YBOD). A position that he served with pride and youthful enthusiasm, exchanging his fashionista insight and innovatory thinking, for a real business experience from global footwear giant, Bata, and entrepreneurial know-how from Young Entrepreneurs (YE). 18 Dec 2019 Read more

YBOD the year in reflection for Phegello Molefe Johannesburg
Phegello Molefe is 14 years old and attends Vuleka-SSB in Randburg, Johannesburg. She reflects back on the year that she served on Africa's youngest board, Bata's Youth Board of Directors (YBOD). A position that she served with pride and youthful enthusiasm, exchanging her fashionista insight and innovatory thinking, for a real business experience from global footwear giant, Bata, and she gained entrepreneurial know-how from Young Entrepreneurs (YE). 17 Dec 2019 Read more

YBOD the year in reflection for Gemma Holland
Gemma Holland is 10 years old and attends Pinehurst Primary School in Pinelands, Cape Town. She reflects back on the year that she served on Africa's youngest board, Bata's Youth Board of Directors (YBOD). A position that she served with pride and youthful enthusiasm, exchanging her fashionista insight and innovatory thinking, for a real business experience from global footwear giant, Bata, and entrepreneurial know-how from Young Entrepreneurs (YE). 13 Dec 2019 Read more

Shoes become so much more valuable when empowering youth and employees
Tomáš Bat'a, the founder of the world's leading shoemaker by volume - 220 million pairs of shoes sold annually - set a core value that still drives the company he founded more than 125 years ago: "In order to do a job well, we must lead by example." 27 Nov 2019 Read more

Bata is led by the youngest board of directors
Africa's youngest board of directors, the innovatory Bata Youth Board of Directors (YBOD) were nominated in July to lead the youth brands of global footwear giant, Bata South Africa, on a journey of invaluable discovery. 21 Oct 2019 Read more

Tomy Takkies makes it to the Durban Fashion Fair runway
Durban Fashion Fair, now in its sixth year, is Durban's premier annual fashion event, celebrating the talent of new and established designers. The event included workshops, shows and a buyer's lounge. 11 Oct 2019 Read more

Bata develops the Youth Board of Directors
The youngest board of directors in Africa (Bata Youth Board of Directors), aged between 8 and 16, have begun to unveil to Bata glimpses of their insights, into the youthful market sector, which in time will manifest into tangible market desirability. Bata in return are sharing their business expertise, gathered over 125 years of leading the world in innovation, technology and affordability of footwear, along with entrepreneurial skills from Young Entrepreneurs Programme. 18 Sep 2019 Read more

Bata South Africa hosts Women's Day Breakfast
Bata South Africa hosted their first Women's Day Breakfast on Thursday, 8 August 2019, to commemorate Women's Day which is celebrated on 9 August in South Africa. 21 Aug 2019 Read more

Bata shoes future leaders
"The power of education extends beyond the development of skills we need for economic success. It can contribute to nation-building and reconciliation." Nelson Mandela 30 Jul 2019 Read more

The youngest board of directors - Introducing Bata's Youth Board of Directors
The world's leading footwear brand, Bata, kicked off their youngest "board of directors" meeting this July. The youth board aged between 8 and 16 years of age meet in various regions (Durban, Cape Town and Johannesburg) for their inaugural meeting. Lead by qualified facilitator, CEO and founder of Dreambuilders Patrick Coetzee the board members were kept well entertained and engaged. The day was fun packed for these youth and allowed the Bata marketing team to understand some insights, trends from these youth. They were also given an opportunity to conceptualise key elements for the brand. The day was also clearly monitored by child educational psychologist Steven Mack. 18 Jul 2019 Read more

Bata announces its youngest ever 'Board of Directors'
Global footwear giant, Bata South Africa, is unleashing the most innovative and trailblazing concept, to answer the call for the elixir of youth fashion and style, a highly connected and on point, Youth 'Board' of Directors. These trendsetters, aged between 8 and 16, are about to give Bata SA, the swagger of youth insight and market desirability, leading Bata on a journey of invaluable discovery. 10 Jul 2019 Read more

Bata Youth 'Board' of Directors needs you
"Education is the most powerful weapon which you can use to change the world"- Nelson Mandela. 25 Apr 2019 Read more

Young designers walk tall after big Bata win
Three young design students - one from Kenya, one from Italy and one from the Czech Republic - have been named winners of the Bata Young Designers' Challenge 2019. They will all see their design-proposal sneakers put into production and sold at selected Bata stores across the world. Scores of exciting design talents had entered the contest. The winners were announced at Bata Fashion Weekend, held in Prague on 13 April at Zofin Palace during the VIP evening show, with people around the world watching via livestream. 18 Apr 2019 Read more

Bata celebrates 125th anniversary with fashion extravaganza
A banging catwalk show, an inspiring shoe exhibition, a fascinating and nostalgic pop-up museum - this was Bata Fashion Weekend 2019. The fashion footwear giant showcased its latest ranges and collections, including the Italian Collection, Chinese Collection, Asia Pacific Collection, and its technological ranges Bata Flexible, Bata Light and Bata Insolia. Also, on show was the Bata Heritage range and the world premiere of the new Power Mello sneaker. The event also featured the finale of the Bata Young Designers' Challenge. The shoe spectacular took place in Prague on 13-14 April at the historic Zofin Palace, as Bata celebrated its 125th anniversary. Join us on this shoe review... 16 Apr 2019 Read more

Mihlali Ndamase is off to Prague for Bata Fashion Weekend
South African YouTuber and influencer Mihlali Ndamase is jetting off to Prague, Czech Republic as a guest of Bata South Africa for the third annual Bata Fashion Weekend. 12 Apr 2019 Read more

Ten-tastic design talents go head-to-head
Bata set to announce the winners of its annual design contest with a limited-edition sneaker 12 Apr 2019 Read more

Bata to walk its talk at fashion extravaganza
Bata Fashion Weekend 2019 is taking in place in Prague, the Czech Republic on 13-14 April. With a theme of "The Evolution of Style", the event will see catwalk shows, the finale of the Bata Young Designers' Challenge, an exhibition and museum, as well as creative and fun events to participate in. At the same time, Bata is celebrating its 125-year anniversary. Entry into the event is free, and it will also be streamed live across the world. 27 Mar 2019 Read more

No woman is just one woman
Bata continues its message of empowerment and acceptance on International Women's Day 2019 11 Mar 2019 Read more

Remembering Marie Bata
Devoted wife of Tomas Bata, founder and driving force behind the world's biggest shoemaker, Marie Bata was faced with a terrifying dilemma in 1939 - return to her native Czechoslovakia and face the full fury of the occupying Nazis or watch the Bata company and its workers be decimated by the Third Reich. She chose to return... 19 Feb 2019 Read more

Bata celebrates imperfect love on Valentine's Day
Bata, the globally renowned footwear company, is taking an unconventional look at Valentine's Day. The brand knows that even though you always see perfect couples in ads and on social media, true love is never perfect: real love is not picture perfect. 12 Feb 2019 Read more

Prague buckles up for Bata Fashion Weekend 2019
Prague, the historic capital of the Czech Republic, is to host the Bata Fashion Weekend 2019. This year, as the brand also celebrates its 125-year anniversary, the event will take place on 12-14 April at Žofín Palace. 30 Jan 2019 Read more

Together with Shimza, Bata hands over Toughees school shoes to hundreds of orphaned children
Bata South Africa stepped in and assisted Shimza as he once again donated Toughees school shoes to hundreds of orphaned children from Tembisa at the Rabasotho Hall in Tembisa on Tuesday, 22 January 2019. 24 Jan 2019 Read more

You had me at Toughees school shoes...
"I heard it on Heart FM!" says proud parent, Desmond Anthony. "Toughees were advertising the Toughees Move Maker competition and all I heard was school shoes! I sent a WhatsApp to my wife Janine and told her about the competition which she Googled and now my son will star in a national television commercial!" 14 Jan 2019 Read more

The best parts of me - my drive, motivation and ambition exist because she is in my life!
13-year-old Storm Boost dances her way into the Toughees telecision commercial motivated by her sister who was diagnosed with cerebral palsy 11 Jan 2019 Read more

Toughees discovers South Africa's dancing talent
Toughees, South Africa's most-loved school shoe brand has discovered South Africa's next dancing sensations! Cape Town's own 13-year-old Storm Boost from Landsdown and 11-year-old Corban Anthony from Charlesville have been announced as the winners of the Toughees Move Maker Competition making them the stars of the year-end Toughees television commercial. 10 Jan 2019 Read more

Bata unveils its 'Me & Comfortable With It' signature
Bata South Africa has recently revealed its new brand signature. From Christmas onwards, the Bata logo will be joined with "Me & Comfortable With It". 10 Dec 2018 Read more

Bata South Africa closes office in support of Mandela Day initiatives
100 PAIRS OF TOUGHEES FOR 100 ORGANISATIONS NATIONWIDE! Global footwear giant, Bata South Africa will close their doors on 18th July 2018 and commemorate Mandela Day on what would have been former President Nelson Mandela's 100th birthday with a distribution of 10 000 pairs of Toughees school shoes. 23 Jul 2018 Read more

Thato Masuku wins a trip with Toughees to Russia for the world's biggest sporting spectacle in 2018
"WHAT!? Ma, are you being serious? I cannot believe it, I'm going to Russia!" This was the reaction of 6-year-old Thato Masuku when his mom, Hloniphile Masuku told him that he had just won the trip of a lifetime, with South Africa's most loved school shoe brand - Toughees in their Tough is Toughees social media campaign. 17 May 2018 Read more

Bata South Africa embarks on a strategic partnership with South African retail giant, Edgars
Bata South Africa has entered into a strategic relationship with South African retail giant, Edgars, effective from June 2018. This will see a variety of Bata Brands being housed by Edgars stores nationwide and will explore sales opportunities for both Bata and Edgars. 14 May 2018 Read more

Bata turns Milan, Italy into their catwalk for the second annual Bata Fashion Weekend
The Via Dante in Milan, Italy, will be littered with well-dressed fashion lovers as Bata International hosts the second edition of the Bata Fashion Weekend from 28 - 29 April 2018 at the prestigious Palazzo Mezzanotte. The 'Sound of Style' is the ethos of this year's event and will feature an engaging combination of music, design and craftsmanship. 3 Apr 2018 Read more