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JESSICA TENNANT
Founding partner and head of strategy at M&C Saatchi Abel/Group, Robert Grace's account of work-life in the time of Covid-19, part of a series of articles looking into how agencies and agency folk are responding to the crisis and viewing it through a creative lens... read
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JUANITA PIENAAR
Gareth Cliff discusses podcasting during these uncertain times, its benefits and what's key for brands to remember when connecting with audiences via audio...read
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JD ENGELBRECHT
While South African business owners scramble to mitigate the devastating economic impact of coronavirus and an extended national lockdown, marketing teams have to adjust quickly to a radically altered business and communications landscape.read
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JESSICA TENNANT
Following the announcement of the inaugural IAB SA Front Row winners, announced online during this year's Bookmarks, we interviewed them on what the initiative means to them and what they hope to get out of it...read
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ISSUED BY TRACTOR OUTDOOR
Tractor Outdoor has stepped forward to offer free advertising to Polo around the city of Cape Town on its DOOH network... Read
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JENNI-RUTH COGGIN, ISSUED BY BMI RESEARCH
Post the president's lockdown extension announcement on 9 April 2020, BMi Research conducted a survey using an online panel from Borderless Access... Read
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JAMES MOFFATT, ISSUED BY PROMISE
It's hard not to have all the answers at once. I've been grappling with scenario planning and do not yet have a working model for our agency post the coronavirus in South Africa... Read
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CSI
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Spar has launched an initiative to feed hungry and vulnerable people during the extended Covid-19 lockdown period... Read
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Digital
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Marketing
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RIRHANDZU SHINGWENYANA
Rirhandzu Shingwenyana unpacks why during the lockdown, the e-sports economy presents similar marketing opportunities as that of live sports games... Read
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LOUISA DU TOIT
Louisa du Toit, founder of Maidenand shares reasons why she believes content marketing should be at the centre of how you interact with your community to help grow brand advocacy and trust... Read
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ISSUED BY TLC MARKETING WORLDWIDE
TLC's new home-based, online rewards portfolio is operating at top speed, and currently forms the basis of campaigns for brands who understand the immense impact of not engaging with their customers... Read
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Radio
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ISSUED BY KAYA FM 95.9
During this lockdown, while times remain uncertain in our country and the world over, Kaya FM remains committed to serving all our Afropolitan listeners in different ways... Read
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Social Media
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ISSUED BY DENTSU AEGIS NETWORK
The culture of validation is real, and it's fuelled by accumulating 'likes'. But how does a thumbs up translate into ROI?.. Read
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A big part of work is about being human and needing social connection, however, the Covid-19 pandemic and country lockdown has forced employers and employees alike to implement remote working... Read
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LELEMBA PHIRI
We could not have imagined nor foreseen the global Covid-19 pandemic and the ensuing health calamities, national lockdowns and global economic turmoil... Read
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