For better or worse, technology has changed how we engage with media. And despite the 'print is dead' argument, clients of public relations firms still expect to get their column centimetres. So how is technology shaping the lives of media professionals?
By Jaco Pienaar 6 Mar 2014 06:30
The South African economy is currently taking a bit of a beating with the petrol price hike, the interest rate increase, and the declining value of the rand against the dollar. Financial services companies and financial organisations will feel this pinch directly as their customers may potentially go further into debt or have less money to invest. The financial landscape is risky, uncertain, and unfriendly... and just perfect for the launch of your content marketing campaign.
By Mark Wright 5 Mar 2014 14:05
If you're the kind of person who cares more about what kind of office you work in than set office hours or medical aid, it hardly makes sense for you to be looking for your next employer on a traditional jobs board or in a newspaper.
Issued by Creative Spark 3 Mar 2014 09:57
How does one define a designer these days? Designers are so much more than building constructors, typography poets and chair and vase crafters. Designers are creators, activists, humanitarians, revolutionaries, risk takers, visionaries. One might be confused as to why an author might be on the line-up for a design conference, but with the previous statement in mind it makes perfect sense.
By Ruth Cooper 3 Mar 2014 09:18
Just recently, I had to prepare a course for writing in the electronic environment. First stop - a look at South African corporate and company websites. Conclusion - they have very little clue about the time people are prepared to spend reading their words...
By Marion Scher 27 Feb 2014 13:52
With all keynote topics finalised, small business owners will be convening at the Cape Town International Convention Centre on the 24th of March for the Small Business Growth Conference - a full-day event of interactive discussions on how to develop sustainable business strategies, optimise operations and derive practical solutions to various challenges within the growth phase of a small business.
Issued by Living Your Brand 26 Feb 2014 12:42
High Life, the much applauded inflight magazine of British Airways, is getting a localised edition for BA-operated Comair. The new magazine replaces Horizons - Comair's previous inflight title, published by Media24. The contract was awarded to Omnicom-owned content marketing firm Cedar Communications UK and the first edition appeared 1 April 2012.
By Herman Manson: @marklives 4 Apr 2012 10:19
In the face of evolving brands, change has to be anticipated and the strongest indicator of that change is culture, Added Value South Africa cultural insights specialist Dr Inka Crosswaite said this week in Johannesburg, as she revealed the 10 mega-trends which she said will shape the future of brands, come 2012.
By Issa Sikiti da Silva: @sikitimedia 14 Oct 2011 10:58