Marketing strategy
By Gordon Barker 27 Feb 2015 15:30
With all the successes of the Internet and globalisation, the dream was once for a global village of freely communicating, distance-trading world citizens.
By Ian Henderson 27 Feb 2015 15:22
![[Biz Takeouts Podcast] 124: A packed show about an event, a women's academy and research](http://cdn.biz-file.com/c/1502/262164.jpg)
On Thursday, 26 February 2015, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizWazza) has packed the hour long show with four guests. We were joined via Skype by Koo Govender, VWV Group Chief Executive Officer, following the launch and graduation of 25 students from the Phakama Women's Academy.
27 Feb 2015 12:57
Abraham Maslow's hierarchy of needs is a theory in psychology which ranks the importance of human needs and wants. My question is... surely in this day and age, Wi-Fi, as an enabler, is just as important as belonging and self-actualisation?
By Carryl Harvey, Issued by Amorphous 27 Feb 2015 12:34
Ipsos is pleased to announce the launch of Ipsos Connect, a global specialised business to coordinate Ipsos' services in the domains of brand communication, advertising and media. Ipsos Connect amalgamates the legacy brands of Ipsos ASI and Ipsos MediaCT.
Issued by Ipsos 27 Feb 2015 12:16
The SEO services we all understand and offer are evolving radically and will not leave us unscathed. The true measurement of success in 2015 is Optimisation.
By Ryan Sauer, Issued by Knowledge Resources 25 Feb 2015 12:57
The advances in technology, economic pressures and shifting cultural norms have resulted in consumers looking for cheaper goods and more convenient ways of accessing them. New models of personal ownership are gaining attention in many industries based on the idea that people are increasingly interested in consuming and paying for temporary or limited access to goods and services, rather than purchasing them outright.
25 Feb 2015 07:59
Magnetic Storm has launched its newest brand campaign to highlight its high quality standards, the full event spectrum it offers, and key milestones as a pioneer in the event industry within the Eastern Cape.
Issued by Magnetic Storm 24 Feb 2015 12:40
One of the biggest challenges marketers face today is how to get kids, teenagers and young adults to notice ads when they don't watch TV or read newspapers.
Issued by Chris Moerdyk 24 Feb 2015 11:50
Sophie Baker of Biz4Afrika speaks to Casson Media, experts in search engine optimisation (SEO) and web design, to get their tips on how your small business can and should make use of SEO...
By Sophie Baker 24 Feb 2015 08:00
![[Design Indaba 2015] What to expect at this year's Expo](http://cdn.biz-file.com/c/1502/260709.jpg)
The annual Design Indaba Expo is South Africa's showcase of high-end African design, exhibiting the wares of all the design sectors under one roof.
23 Feb 2015 10:09
The Jenna Lowe #GetMeto21 campaign conceptualised by Lowe + Partners Cape Town has won silver at South Africa's premier digital awards, the IAB Bookmarks.
Issued by Lowe + Partners SA 20 Feb 2015 11:54
One of Joburg's favourite family entertainment destinations, Gold Reef City, is in the process of a multi-million rand redevelopment that will cement its place as the destination of choice in the south of Joburg. The latest addition to this amazing redevelopment is the launch of the new Kaya FM satellite studio.
Issued by Kaya FM 95.9 20 Feb 2015 08:49
South Africa