Lesley Svenson
Lesley Svenson
[With or Without Sugar] In the upcoming episode of With or Without Sugar, Giles Shepherd talks to Rory Mudie - Managing Director of Redox Mobile about the fascinating world of App Store Optimisation
Posted 1 day ago | Like
Fran Luckin
The view from in here: A lesson from 2016

Despite sounding zen, living in our own bubbles or echo chambers isn't ideal. Image © Nikki Zalewski –
Despite sounding zen, living in our own bubbles or echo chambers isn't ideal. Image © Nikki Zalewski – [[www.123rf.com 123RF.com]]
[Fran Luckin] I was in Cannes last year when Brexit happened. In a matter of hours, the lazily hedonistic mood of the festivities transformed into an all-pervasive haze of stunned denial...

Posted 1 day ago | Like
Leigh Andrews
#Bookmarks2017: Digital download with... Native VML & Joe Public

Team Native VML at Bookmarks 2017.
Team Native VML at Bookmarks 2017.
[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Native VML strategist Donovan White and ECD Ryan McManus, as well as Pepe Marais, Group CCO at Joe Public United...

Posted 1 day ago | Like
Leigh Andrews
#Bookmarks2017: Digital(ly augmented) download with... Clicks2Customers

The AR gallery at the IAB Digital Summit.
The AR gallery at the IAB Digital Summit.
[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Germé Scott, head of SEO at Clicks2Customers with input from Johan Walters, head of C2C Labs on how the Blippar Augmented Reality app took things to another level for IAB Digital Summit attendees...

Posted 1 day ago | Like
Leigh Andrews
#Bookmarks2017: Digital download with... Ogilvy

Ogilvy: Agency of the Year at the IAB Bookmark Awards 2017.
Ogilvy: Agency of the Year at the IAB Bookmark Awards 2017.
[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Ogilvy SA CCO Pete Case and Ogilvy Johannesburg ECD, Matthew Barnes...

Posted 2 days ago | Like
Angie White
Angie White
[Production] Young Gun Films had the pleasure of working with Ogilvy Cape Town this month, on the creation of content for Castle Lite.
Posted 2 days ago | Like
Jessica Tennant
#BrandManagerMonth: How Sorbet's Jade Kirkel sells a feeling

Jade Kirkel
Jade Kirkel
[Jessica Tennant] Here, Jade Kirkel, brand manager of Sorbet Group, and daughter of founder Ian Fuhr, shares her perspective on working for your dad, being a mother of three and staying in the job market, and why to stop trying to make everything balance all the time...

Posted 1 day ago | Like
Ruth Cooper
Ruth Cooper
[The Brave Ideas Podcast] Change is hard but change is constant, especially in this #angecylife. Change management is about taking an organisation from one state to another.https://soundcloud.com/the-brave-ideas-podcast/change-management-with-taryn-cohn
Posted 3 days ago | Like
Ryan Kh
How to adapt your marketing strategy when expanding to new regions

(c) Achmad Fahmi Rosyad -
(c) Achmad Fahmi Rosyad - [[www.123rf.com 123RF.com]]
[Ryan Kh] Globalism has both opened new doors and created new challenges for startups all over the world. Digital technology, new trade agreements, the trend towards cultural assimilation and other factors have enabled businesses to reach customers in other countries. Even the United States, which is the world's largest economy, only accounts for 17% of global GDP...

Posted 3 days ago | Like
Leigh Andrews
Daredevils take male cancer fight to the streets in Speedos

Get ready, set, go!
Get ready, set, go!
[Leigh Andrews] Warwick Bloom, marketing communications manager at Hollard and Lucy Balona, head of marketing and communication at Cansa, run us through what to expect from the 2017 Hollard Daredevil Run...

Posted 2 days ago | Like
Leigh Andrews
#Bookmarks2017: Digital download with... KFC

The KFC team at the 2017 Bookmark Awards.
The KFC team at the 2017 Bookmark Awards.
[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Ben Schoderer, KFC's digital manager...

Posted 3 days ago | Like
Brendan Seery
Orchids & Onions: 21st Century spin: Sowing the seeds of a “good news” story

Screengrabs from the ad.
Screengrabs from the ad.
[Brendan Seery] One of the phrases I hate most in a marketing, and media context is: content generation. It's so soul-less. What's wrong with “story telling”? Too analogue for you...

Posted 3 days ago | Like
Bogosi Motshegwa
Should Kia Picanto tow onto Lamborghini?

Should Kia Picanto tow onto Lamborghini?[Bogosi Motshegwa] Q: Social listening simplified and amplified: How often does it happen that a brand gets to observe what people are actually saying about their brand...

Posted 3 days ago | Like (2)
Leigh Andrews
#Bookmarks2017: Digital download with... 24.com

24.com's Bookmarks haul.
24.com's Bookmarks haul.
[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Andreij Horn, head: 24.com...

Posted 3 days ago | Like
Ruth Cooper
Ruth Cooper
[The Brave Ideas Podcast] There are clear distinctions between the global definition of ‘millennials’ and what African millennials can be defined as. In the African context there are nuances which marketers seem to be overlooking and do often miss the opportunities with, especially within this ‘millennial’ sector. We’re so used to boxing in communities in terms of demographics, as marketers, which means we end up communicating in such a way that we miss the real values which resonate with these communities. In this episode we discuss how we can identify the human truths which drive behaviour and start to create the right messages for the emerging South African market. We take a hard look at the industry to understand if we do or don’t have to essentially redesign our structures and ways of working to connect in more meaningful ways.
Posted 5 days ago | Like
Leigh Andrews
#Bookmarks2017: Digital download with... Katlego Phatlane

Phatlane feeling proud of his pixel.
Phatlane feeling proud of his pixel.
[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Katlego Phatlane...

Posted 4 days ago | Like
Leigh Andrews
#Bookmarks2017: Digital download with... Superbalist

Superbalist says, "We’ll always have our selfie!"
Superbalist says, "We’ll always have our selfie!"
[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Klyne Maharaj, marketing manager at Superbalist...

Posted 4 days ago | Like (1)
Boris Dzhingarov
How new companies should treat customer service - Monetary Library

Boris Dzhingarov[Boris Dzhingarov] When you're running a large company or one with a long history of performance, customer service often means preserving a reputation that already exists. With a new business, you'll need to build a reputation from scratch...

Posted 5 days ago | Like
Leigh Andrews
#Bookmarks2017: Digital download with... Net#work BBDO

#Bookmarks2017: Digital download with... Net#work BBDO[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Brad Reilly, ECD at Net#work BBDO...

Posted 5 days ago | Like
Leigh Andrews
#Bookmarks2017: Digital download with... Rogerwilco

Team Rogerwilco at the IAB Bookmark Awards 2017.
Team Rogerwilco at the IAB Bookmark Awards 2017.
[Leigh Andrews] Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Charlie Stewart, CEO at Rogerwilco...

Posted 5 days ago | Like