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Nicolas Pompigne-Mognard
In a press release, a picture adds a thousand words

[Nicolas Pompigne-Mognard] How much value can you create by using pictures in your next press release? Why incorporate them into your content at all?...

Posted 2 hours ago | Like
Mbongeleni Hlomuka
In the beginning there was branding

[Mbongeleni Hlomuka] Branding has gone to a whole different level where consumers identify themselves using brands through a phenomenon known as brand association

Posted 2 hours ago | Like
Robyn Hazekamp
Embracing m-commerce

Embracing m-commerce[Robyn Hazekamp] There's a word on the lips of everyone in the know these days, and that word is "m-commerce"...

Posted 5 hours ago | Like
How does digital signage actually work? - Moving Tactics

How does digital signage actually work? - Moving Tactics[Kevin Bierman] The current world of digital signage is confusing - so many buzzwords, so many channels, so many 'solutions'...

Posted 1 day ago | Like (1)
Leigh Andrews
Partygoers set to get even trendier with Trender app

Partygoers set to get even trendier with Trender app[Leigh Andrews] Ever wished for a location-based photo app where you can see where your friends are in real-time? Trender is here to make your wishes come true...

Posted 9 hours ago | Like (2)
Premie Naicker
Harnessing data effectively

[Premie Naicker] Organisations of all sizes, and across all industries, understand how vital business intelligence (BI) is to the effective and efficient running of the business...

Posted 2 days ago | Like
Leigh Andrews
ttrumpeting the good news about business chat on mobile apps

ttrumpeting the good news about business chat on mobile apps[Leigh Andrews] Businesses should always be looking for new ways to communicate with customers, but is approaching them on mobile chat platforms a step too far? Grant Theis, co-founder of ttrumpet, disagrees...

Posted 1 day ago | Like (2)
Danette Breitenbach
Creating shopper chemistry for brands

Creating shopper chemistry for brands[Danette Breitenbach] Macy's in New York City calls itself the world's largest store. Not only is this not true, but no-one cares because in the new world of retail and shoppers, choice is not a differentiator...

Posted 1 day ago | Like
Miller Matola
Strong leadership: critical to building South Africa's competitiveness

[Miller Matola] In South Africa, the role of leadership is crucial because it forms the back bone of the fabric of our societies and is a major source of inspiration for millions of citizens to do things differently to achieve excellence...

Posted 3 days ago | Like (1)
Leigh Andrews
SmartCaptcha puts point-of-sale ROI tracking in the picture

SmartCaptcha puts point-of-sale ROI tracking in the picture[Leigh Andrews] Ready for a point-of-sale tracking revolution? SmartCaptcha is here to help brands better manage their point-of-purchase display executions and spend into the retail trade... in real-time.

Posted 2 days ago | Like (1)
Senzo Xulu
Can advertising satisfy?

[Senzo Xulu] As I sat in front of my computer screen during the latter part of June, as has become my yearly custom, I attentively followed the action from the 2014 Cannes Festival of Creativity...

Posted 2 days ago | Like (3)
Marion Scher
Do you suffer from glossophobia?

[Marion Scher] You've probably never heard of glossophobia before. Neither had I till I looked it up. The definition: speech anxiety - fear of public speaking or of speaking in general...

Posted 9 days ago | Like
Leigh Andrews
[WDC2014] Cape Town shows off for WDC2014 convocation ceremony

[WDC2014] Cape Town shows off for WDC2014 convocation ceremony[Leigh Andrews] Cape Town's reign as the official World Design Capital city of 2014 has come to an end. Here's what you can expect as Taipei takes on the creativity chalice as WDC2016...

Posted 3 days ago | Like (2)
Nicola Nel
The preferred tender and pitch process

[Nicola Nel] Tenders and pitches are an integral part of our lives in the communication industry. The art of winning the right accounts is crucial to the growth of any consultancy...

Posted 9 days ago | Like
Ian Henderson
How to make your mobile app go global

How to make your mobile app go global[Ian Henderson] Putting mobile apps within reach of a global audience is one of the easiest steps companies can take to tap into the market of more than one billion potential online smartphone customers...

Posted 6 days ago | Like
Danette Breitenbach
Grand Prix at the end of rainbow for The MediaShop

Grand Prix at the end of rainbow for The MediaShop[Danette Breitenbach] The MediaShop has been awarded the Advertising Media Association of South Africa (AMASA) Roger Garlick Grand Prix Award for the Coke Rainbow campaign...

Posted 6 days ago | Like
Leigh Andrews
What better place to discuss social media law than in a Twitter live chat?

What better place to discuss social media law than in a Twitter live chat?[Leigh Andrews] Court reporting on big news items like the #OscarPistoriusTrial are now synonymous with live-tweeting and 'breaking news'... but legal experts advise the media to rather focus on quality and accuracy.

Posted 6 days ago | Like (1)
Louise Marsland
Why these brands are growing

[Louise Marsland] Global strategic marketing consultancy Added Value has found that brands that tap into cultural relevance and prove themselves to be authentic, honest, all natural, with a good story to tell, have brought back a traditional craft...

Posted 6 days ago | Like (1)
Donna Rachelson
How email impacts your brand in the workplace - Branding and Marketing YOU

[Donna Rachelson] Email is like any other form of communication - there are acceptable norms and also types of behaviour deemed as inappropriate...

Posted 7 days ago | Like (2)