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Knack or technique: Honing your sales skills

[Grant Newton] Selling can be a wonderful and rewarding profession if it's conducted ethically, professionally and with integrity and many successful businesses today rely one hundred percent on having a proficient sales team.

Posted 13 hours ago | Like
Successful marketing strategies need top-level support - Duo Marketing

[Judith Middleton] Marketing strategies with budgets signed off too often get lost in a filing cabinet or obscure desktop folder, and by the end of the campaign period no one can even remember what was planned.

Posted 12 hours ago | Like
Own your industry: Top five tips from new book

[Douglas Kruger] Own Your Industry - How to Position Yourself as an Expert, by Douglas Kruger, is claimed to be the first book published on our continent on the topic of becoming an industry expert by design. It launched in SA this April, and will be available as an e-book by May. (video)

Posted 18 hours ago | Like
Townships are the new black

[Danette Breitenbach] The township is no longer a foreign land far away and its story is no longer one of the haves and have-nots. Townships are rocking and they have been for a while, but not everyone has cottoned on yet.

Posted 20 hours ago | Like (1)
Now is the time for SMS marketing

[Craig Rossouw] In South Africa 92.8% of the population owns a mobile phone, so the short message service (SMS) is fast becoming a powerful tool for businesses to interact with new and existing clients.

Posted 1 day ago | Like (5)
How I believe mobile could have saved FHM - Mobile Marketing Association

[Nicolle Harding] In the wake of household name magazine, FHM, closing down this week, it's gotten me thinking... how is it that such a strong print publication has seen its demise over a short six-year period?

Posted 2 days ago | Like
Ten Twitter tips for non-newbie tweeters

[Tiffany Markman] So you're a medium-term tweep, huh? You don't need another one of those silly etiquette lessons. Or a guide to the strictures of RTing...

Posted 2 days ago | Like (2)
SA radio's 'Oscar' winners announced

[Luise Allemann] Proof of the extent to which the MTN Radio Awards has grown in stature in just five short years was the more than 1,000 industry stalwarts and young guns in attendance at this year's award's ceremony held at the Sandton Convention Centre in Johannesburg.

Posted 2 days ago | Like
Radio Awards: How radio gives a voice to the voiceless

[Luise Allemann] South Africa's Minister of Communications Yunus Carrim was that rarest of things - a politician with a personality - last night (Saturday) as he opened the fifth Annual MTN Radio Awards.

Posted 2 days ago | Like
Bottom line: It's about Africa

[Danette Breitenbach] Africa is the story, actually the big story is Africa*. This was the message from Malcolm Horne, of Broll at the fourth South African Council of Shopping Centres (SACSC) annual research conference.

Posted 5 days ago | Like
The relevance of personal branding and marketing

[Donna Rachelson] We are all branded whether we like it or not, and if you don't take responsibility for branding and marketing yourself, others will do it for you.

Posted 5 days ago | Like
The future media models

[Louise Marsland] Future media models are all about reading - grasping the attention of the bored consumer - and being innovative with digital. But, it is predicted that 80 to 90% of publishers will still fail to innovate.

Posted 5 days ago | Like (2)
A cautionary taal - translation lessons from SA's interpreting failures

[Françoise Henderson] Consider again the extraordinary achievements of Thamsanqa Dyantyi, the world's worst sign-language interpreter.

Posted 5 days ago | Like
Solving social challenges in townships

[Banele Rewo] Until recently, no other outdoor advertising media business model has benefitted the consumer and their community directly such as community-centric mural outdoor advertising.

Posted 6 days ago | Like (4)
The synergy of SEO, social media and the user experience

[Stephen Sandmann] Social media marketing is important for SEO, because positive social signals associated with your website may mean that Google interprets the site as being popular.

Posted 7 days ago | Like (3)
Calling all Oenophile's - Wrappa Branding and Design

[christine storey] No, it's not what you think. The word 'Oenophile' is from the Greek word 'oinos' meaning 'wine' + 'phile' from Greek word 'philos' meaning 'loving' - a lover of wine, usually as a connoisseur, and after recently attending the maiden "Pinot Noir Festival" in the Hemel en Aarde area in the Western Cape, I can honestly say, I am now an Oenophile.

Posted 8 days ago | Like (4)
Brand lessons from Flappy Bird - Gullan&Gullan

[Desiree Gullan] As user engagement increasingly becomes the holy grail of social and digital marketing, gamification and understanding what motivates people is integral. The runaway success of addictive games like Flappy Bird and Candy Crush are prime examples of human-based design at work.

Posted 8 days ago | Like (1)
Who says loyalty doesn't pay?

[Amanda Cromhout] So many articles were written last year, making reference to the fact that loyalty doesn't pay. So many radio interviews, one of which I was part of, on Bruce Whitfield's Money Show, were questioning whether loyalty pays.

Posted 7 days ago | Like
Broadcasting déjà vu in Cape Town

[Ed Herbst] Western Cape police commissioner Lieutenant-General Arno Lamoer has apologised for the lack of service in Khayelitsha. But did the SABC carry the report?

Posted 8 days ago | Like
Why it's crucial to report on event management for successful future events

[Terry Sutherland] It's critical to report on event management in order to determine what's working and what's not. This will ensure that any future events don't suffer from past mistakes, and that they'll benefit from useful lessons learned.

Posted 8 days ago | Like (1)