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Danette Breitenbach
I LAaik it local

I LAaik it local[Danette Breitenbach] Pizza Hut will follow a fast paced growth and penetration strategy in South Africa and on the continent...

Posted 7 hours ago | Like
Julian Diaz
The 'three Hs' that will always fix a bad customer experience

[Julian Diaz] We all make mistakes. It's what makes us human. It's how we learn. And as businesses, we implement technology and automate processes to try to minimise the likelihood of human error...

Posted 10 hours ago | Like (4)
James Timpson
Is there a formula to making content go viral?

[James Timpson] "It's gone viral" is a phrase that we tend to see constantly and in today's media-run world. While marketers are constantly trying to uncover the secret to success, the truth of the matter is, you can't manufacture authenticity...

Posted 12 hours ago | Like
Nicole Capper
PR and the online measurement debate

[Nicole Capper] At the end of every month, we prepare ourselves for the question "what is our online publicity Rand Return On Investment?."

Posted 14 hours ago | Like (1)
Colin Morris
Does your BrandTeam play like Brazil...or Germany? (Part 1)

[Colin Morris] As world soccer seasons get under way, I reveal 11 parallel team-roles between the winners in Brazil and those winning in brand boardrooms; and why the copywriter (no 10) has to be Messi...

Posted 14 hours ago | Like
Lwandile Fikeni
The Loerie Awards: One long stick fight

[Lwandile Fikeni] For me, creativity has always been terrifying. The first time I came across something remotely creative was at my grand parents' home in the rural village of Nzungiseni in Mount Ayliff, Eastern Cape. I was four years old...

Posted 1 day ago | Like (2)
Rolf Akermann
Is SA's positioning of "Inspiring New Ways" right?

[Rolf Akermann] As a proudly SA person, I am very concerned regarding the image of SA world wide. As a marketing strategist I am even more concerned...

Posted 1 day ago | Like (2)
Louise Marsland
[NewsMaker] The Loerie Awards 2014

[Louise Marsland] The Loerie Awards is our NewsMaker this week. As judging for the Loerie Awards 2014 takes place this week, we asked some of the judges what they expect from the work this year and what they hope to see...

Posted 1 day ago | Like (1)
Marion Scher
What is the media's role in South Africa today?

[Marion Scher] Am I going to give you a quick answer? No. You see it depends on who you ask. If you ask the ANC they would simply tell you the role of the media is not to question...

Posted 1 day ago | Like (1)
Christopher Smith
The importance of content marketing

[Christopher Smith] A recent study showed that the average consumer visits over 2,500 websites per year. The study showed that video and rich content such as graphics and images kept the user's attention...

Posted 2 days ago | Like (1)
Louise Marsland
Please let there be kittens...

Please let there be kittens...[Louise Marsland] My calendar highlights every year are firstly, Design Indaba and secondly, The Loerie Awards, which heralds summer, self-tan, highlights, fabulous shoes and great advertising of course...

Posted 2 days ago | Like (2)
Donna Rachelson
How to handle conflict in the workplace - Branding and Marketing YOU

[Donna Rachelson] You might be very good at what you do, but if you handle office politics unwisely, it will get people's tongues wagging, and that can do great damage to your personal brand...

Posted 2 days ago | Like (1)
Thamsanqa Malinga
C'mon now, what breaking news is this?

[Thamsanqa Malinga] The "Breaking News" puller seems to be the one thing most online and social media reporters have taken to in the scrimmage for the highly sought after reader...

Posted 2 days ago | Like (1)
Nozibele Zondi
Looking back: 20 years of African language radio

[Nozibele Zondi] I grew up in the Eastern Cape in the 80s, we used to listen to Radio Xhosa, (now called Umhlobo Wenene) and it was the only radio station we knew...

Posted 2 days ago | Like (3)
Kevin Lourens
In advertising, great work is not enough to succeed - NATIVE VML

[Kevin Lourens] To succeed in advertising, it is not enough to do great work. While you cannot succeed without it, the relationship with the client underpins everything, from how the work is created and how it is received...

Posted 3 days ago | Like (3)
Sid Peimer
The world's funniest joke - its implications for brands

The world's funniest joke - its implications for brands[Sid Peimer] The "world's funniest joke" was exhaustively researched by Professor Richard Wiseman of the University of Hertfordshire. The reason for the research was to discover the joke that had the widest appeal...

Posted 3 days ago | Like (2)
Louise Robinson
Sales is a numbers game

[Louise Robinson] Telesales staff have one of the toughest assignments in the sales department. They call many people on a daily basis, and more often than not, get abused for their trouble. Why do they do it? Because it works...

Posted 10 days ago | Like (1)