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Stephen Sandmann
Social media optimisation - what you need to know

[Stephen Sandmann] South Africa's top brands invest heavily in social media. Research conducted by Fuseware and World Wide Worx this year revealed...

Posted 5 hours ago | Like (3)
Mike Saunders
Retailers! One size does not fit all

[Mike Saunders] We live in the age of individuality. No longer is it popular to be following the norm, and looking like everyone else. Consumers want to stand out and have their...

Posted 6 hours ago | Like
James White
Honing PR skills in the construction industry

Honing PR skills in the construction industry[James White] The marketing of the construction industry varies from other industries in major ways. Where some companies can focus exclusively on inbound marketing...

Posted 6 hours ago | Like (1)
Anton Harber
SA must put pressure on Swaziland to open society

[Anton Harber] I think SA should recall its ambassador to Swaziland and threaten to close our borders with the country. I am not joking...

Posted 9 hours ago | Like
Louise Marsland
Millennials are moving the market

[Louise Marsland] Is it fair to say that marketers and brands don't understand the youth market and need to work a lot harder to collaborate on the right content? Or...

Posted 9 hours ago | Like
Chemory Gunko
There's no such thing as a 10-page website

[Chemory Gunko] Come to think of it, there's no such thing as a 1-page website... or for that matter a R1000 website either. I do marketing for a living and the...

Posted 1 day ago | Like (3)
Harry Herber
Are we on the same planet?

[Harry Herber] I compare what I believe is incomparable: the United States with South Africa. I have just returned from the United States. Doom and gloom? Not so much. When you've...

Posted 1 day ago | Like
Donovan White
Rise of the content zombie - NATIVE VML

[Donovan White] When considering the way we consume content, I couldn't help but think that there is actually no difference between our content consuming habits and that of a "walker"...

Posted 2 days ago | Like (1)
Louise Marsland
[NewsMaker:] Evans Manyonga

[NewsMaker:] Evans Manyonga[Louise Marsland] There's a new editor in town to take note of as he'll be heading up one of the most important business magazines in the world here in South Africa...

Posted 2 days ago | Like (1)
Bonnie Ramaila
Advertising industry must support local musicians

Advertising industry must support local musicians[Bonnie Ramaila] I am dreaming of a day when the music and the advertising industries would consistently work together like hand in glove. In the early 80s, most adverts' musical scores...

Posted 2 days ago | Like (2)
Warren Harding
Make a difference

[Warren Harding] Purpose Driven Marketing is not a new term, but it's one I hear more and more. In one week, and I heard it or said it no fewer than nine times...

Posted 3 days ago | Like
Shane Radford
Creating revenue off news and entertainment

Creating revenue off news and entertainment[Shane Radford] A revolutionary change in the media and entertainment industry is happening on the back of ubiquitous internet access, mass social media uptake and high global mobile penetration, with today's consumer...

Posted 3 days ago | Like
Thabiso Dlamini
South African PR practitioners can learn a lot from international PR professionals

South African PR practitioners can learn a lot from international PR professionals[Thabiso Dlamini] Public relations in South Africa has not reached its full potential when we compare the industry to international standards...

Posted 3 days ago | Like (2)
Anton Harber
A saga in three chapters

[Anton Harber] This is a tale in three chapters of behind-the-scenes newsroom intrigue and backstabbing...

Posted 4 days ago | Like
Matthew Arnold
Pulling insights from under the hood of Facebook

[Matthew Arnold] Facebook marketing has grown dramatically in recent years and provides the ability for advertisers to get really great returns when managed correctly...

Posted 5 days ago | Like
Michael Wood
Managers from developing markets make better global business leaders - Aperio

[Michael Wood] "Are you a terrorist or a spy?" I was asked. Intuitively I smiled, maybe I shouldn't have, but I have found a smile can diffuse a situation and honestly I did find the question a little funny...

Posted 7 days ago | Like
Sid Peimer
Ten things a good map can teach you about strategy

[Sid Peimer] There are copious definitions of strategy from numerous pundits in the field - some definitions reminiscent of everything and the kitchen sink...

Posted 4 days ago | Like
Chris Moerdyk
The awesome power of an apology

[Chris Moerdyk] It is a window of opportunity that has opened up for perhaps just a few years but it is going to take the mass media, marketing strategists, ad agencies, and...

Posted 7 days ago | Like (3)
Louise Marsland
Amplifying social media for brands

Amplifying social media for brands[Louise Marsland] Social media amplifies the conversation and feelings around any subject, be it personal or a brand. Think of the collective sadness felt the world over when Robin Williams died...

Posted 7 days ago | Like