MARKETING & MEDIA Shifts in strategy for 2016 and beyond (Part Two)©Dmitriy Shironosov via 123RF | |
LIFESTYLE & ENTERTAINMENT #CommerceMonth: Q&A with Cape Union Mart Group[Ruth Cooper] We chat to Georgia Barry e-commerce manager of iconic South African retail brand Cape Union Mart. Gathering insights into their three sub brands; Poetry, Old Khaki and the recently launched Tread+Miller as well as trends in the local online retail spheres. | |
LIFESTYLE & ENTERTAINMENT #WeeklyWineWrap: South African producer takes giant solar power leap[Anna-Bet Stemmet] Last week was quite an eventful one in the world of wine and we are happy to bring you some good news from around the globe. | |
Angie Lawrence | [Advertising] In October 2015, the Paediatric ICU (PICU) at the Red Cross War Memorial Children's Hospital embarked upon a R100m-plus expansion and upgrade. The building will cost R75m and ICU equipment a further R25m. Faced with a chronic shortage of paediatric Intensive Care Unit (ICU) beds in Africa, the project will improve intensive care services for critically ill and injured children. The 22-bed PICU is the largest ICU for children in Africa, but simply cannot meet current demands. The hospital turned to advertising agency M&C Saatchi Abel to drive awareness and donations around the life-saving initiative. |
IT & TELECOMMUNICATIONS How domain name and web hosting impact SEO©Amy Walters via 123RF | |
MARKETING & MEDIA This cat could make more money from one tweet than you do at your day job[Chiara Di Rago] With 320 million active users and 1 billion+ unique visitors each month, Twitter falls second only to Facebook which is the most popular social network currently... | |
Angie Lawrence | [Production] Discovery Insure and +27 Advertising accelerate their new 'Love your Car' campaign with a playful commercial, produced by bouffant and directed by Petar Spiljevic. Discovery Insure "Hitchhiker" directed by Petar Spiljevic from Bouffant on Vimeo. |
TOURISM, TRAVEL & HOSPITALITY Love is in the Air[Brian Berkman] Sometimes the ultimate luxury is simply being alone with your loved one. At Pavilions, Phuket and their sister properties in the Himalayas and Bali their marketing differentiator is... | |
Ruth Cooper | Cell C Johannesburg Polo ClassicLast week Thursday 14 April The Cell C Johannesburg Polo Classic, in Association with Lamborghini, Presented by Julius Baer had a media launch at the Maslow Hotel in Sandton which included key media, A-List celebrities and VIP stakeholders. |
FINANCE & INSURANCE Engineering the risk© marchcattle 123RF.com | |
Ruth Cooper | [Music] Shortstraw release a remix of their song, House, by Pascal & Pearce. |
TOURISM, TRAVEL & HOSPITALITY Bleisure BLISS with a view[Cari Coetzee] Reminiscent of that famous yellow brick road, there is a big yellow door in Sunset Beach, Cape Town that will lead you to a magical land of bliss... | |
MARKETING & MEDIA #CommerceMonth [Behind the Selfie] with... Elouise KellyBroadcasting for all eternity. | |
LEGAL Treasury calls for public comments on special voluntary disclosure programme[Heinrich Louw] On 12 April 2016, the National Treasury released a media statement in which the public is requested to make formal submissions on draft legislation that sets out the legal framework of the special voluntary disclosure programme (VDP) by 29 April 2016... | |
MARKETING & MEDIA Snapchat hits a tipping point as most popular social network for teens© Memeburn | |
MARKETING & MEDIA Who needs to solve problems that advertising agencies face?© Le Moal Olivier – 123RF.com – with a photographer / designer | |
Ruth Cooper | [Music] Francois Van Coke releases fifth solo music video; Ek Weet Nie, featuring Arno Carstens. Directed by his Fokofpolisiekar bandmate, Hunter Kennedy. |