MARKETING & MEDIA The predictability of government communicators© Vadym Zaitsev – 123RF.com | |
LIFESTYLE & ENTERTAINMENT RS is a sporty, comfortable commuter[Henrie Geyser] The Chevrolet Sonic RS carries two heavy responsibilities - as the flagship of the Sonic range, it has to attract the attention of potential buyers to the seven-model Sonic range but probably more importantly, it has to live up to the hallowed RS letters liberally tattooed all over its body... | |
LIFESTYLE & ENTERTAINMENT Cross-over Kia is a real cheerful Soul[Henrie Geyser] As pretty as a cheerfully wrapped Christmas present the funky-cool Kia Soul continues to grab attention wherever it goes because of its boxy upright shape, sharp styling and bright colours... | |
MARKETING & MEDIA Lessons for SA creatives from SXSW[Leigh Andrews] A robot petting zoo, global internet connectivity through balloons in the stratosphere and other important insights for those of us who didn't get to attend the annual showcase of all things tech and innovation in Texas this March... | |
IT & TELECOMMUNICATIONS Thoughts from a female leader in the tech industry[Lynette Hundermark] The burning question that any female in tech is being asked at the moment is: "How have you managed to cope as a female in tech?" | |
MARKETING & MEDIA The future of digital marketing in South Africa[Ben Evans] Brands not clearly focused on digital marketing will quickly find themselves becoming irrelevant - all promise and no delivery, no demonstration, no entertainment, no conversation... | |
AUTOMOTIVE Jetta, tried and trusted[Luke Preston] The South African saying goes, "Beer, braais and bakkies." And while the one and half ton bakkies have revolutionised how small and informal businesses operate, the humble sedan has for a long time been the staple of the working class. None more so than the Volkswagen Jetta. "Jols, Jägermeister and Jettas"? | |
AUTOMOTIVE Citroen C1... buy one[Luke Preston] As most of you know, the original Citroën C1 city car formed part of global campaign and joint venture between Citroën, Peugeot and Toyota. The recipe was simple... | |
MARKETING & MEDIA The big new risk for business... being KFC'd on social media[Aki Kalliatakis] Getting a 'roasting' from the eye-witness consumer is a growing risk for business now that social media can broadcast even the appearance of questionable behaviour. To be more specific, a brand can be 'KFC'd'... | |
HUMAN RESOURCES & MANAGEMENT Getting to grips with the complexities of employment contracts[Madelein Taljaard (van der Watt)] An effective, flexible and understandable employment contract is the basis of a good employee-employer relationship. Let's look at the basics of creating a sound employment contract... | |
MARKETING & MEDIA [TrendTalk] The retail experience trend[Louise Burgers] Shopping trends herald the return of the 'mall rat' and more interactive retail shopping experiences to revitalise the tired mall shopping environment... | |
MARKETING & MEDIA M&C Saatchi heads AdReview Creative Leaderboard[Tony Koenderman] M&C Saatchi Abel came bursting out of the blocks to take the early lead in May in the 2015 Creative Championship, winning 168 points at The One Show, an American-based global competition, and the local Ads of the Month... | |
HUMAN RESOURCES & MANAGEMENT Extension for Compensation Fund returns gives SMEs some breathing space[Madelein Taljaard (van der Watt)] The Department of Labour has extended the deadline for Return of Earnings for employers registered with the Compensation Fund to 31 May 2015. These returns are usually due by the end of March each year... | |
HUMAN RESOURCES & MANAGEMENT SA employers under pressure to prepare payrolls for 2015/6 budget[Madelein Taljaard (van der Watt)] South African employers must act quickly to prepare their payroll systems and processes for the new tax brackets and calculations... | |
MARKETING & MEDIA Bookmarks beginning to rival Loeries[Tony Koenderman] The newly revamped Bookmark Awards, a platform for digital and internet advertising, made an impact in two important ways this year... | |
MARKETING & MEDIA Can market research be trusted?[Tony Koenderman] The failure of market research to get even close in predicting the result of the British general election is a disaster of global proportions... | |
EDUCATION & TRAINING Failed: South Africa needs to invest in STEM© Gaby Kooijman – 123RF.com | |
MARKETING & MEDIA Why B2B online marketing is not dead[Sibongile Lehloo] Is the concept of B2B online marketing dead, outdated and irrelevant? Most online marketers will respond with a resounding 'yes' but I must disagree... | |
MARKETING & MEDIA Branding - Where is the love?Image via Taste the Style | |
MARKETING & MEDIA 34 hilarious tweets from Mmusi Maimane's #AskMmusi Twitter town hall[Stuart Thomas] Opening yourself up to Twitter is a risky business at the best of times. But when you're a recently elected South African political leader dealing with one of the most cynical Twitter communities... |