MARKETING & MEDIA What makes Hero agency super[Leigh Andrews] It often takes a lot of digging beneath the surface to unravel what really makes an agency work well. For Hero, that digging reveals deeply digital roots... | |
MARKETING & MEDIA CRM can be really magical - when it works[Aki Kalliatakis] Best you do everything in your power to ensure you use your CRM system properly to ensure your customers have a positive experience and leave happy... | |
LIFESTYLE & ENTERTAINMENT Dynamic dance duo performs exciting double bill at Baxter[Daniel Dercksen] In Grant and Shaun: A Double Bill of Dance, Cape Town artists Grant van Ster and Shaun Oelf, two of the hottest young talents on the local dance and theatre scenes, take to the Baxter's Flipside stage for a short season. | |
LIFESTYLE & ENTERTAINMENT Raise your teacups[Sindy Peters] Once upon a time, on a forested farm in Helderstroom, both young and old threw on their fanciest threads to raise their teacups to a summer well spent ... | |
MARKETING & MEDIA [Behind the Selfie] with... Melissa Attree[Leigh Andrews] This week, we find out what's really going on behind the selfie with Melissa Attree, director of content strategy of Ogilvy & Mather CT... | |
MARKETING & MEDIA Would I do it again? My four days at SXSW...[Heidi Brauer] My four days at SXSW left me feeling like I'd eaten a huge, shiny, red, American-grown apple that should've been delicious, but looked better than it tasted... | |
MARKETING & MEDIA Brands need to make a difference[Deborah Usher] A defined 'purpose' should be a brand's ultimate goal, brought about through communications and through the organisation's internal culture, product development and CSR initiatives... | |
MARKETING & MEDIA Event cinema: bringing global theatre to local screens[Leigh Andrews] You no longer have to fork over enough for a hefty return air ticket to absorb the best of British theatre - all you need is popcorn and a seat at your nearest Cinema Nouveau... | |
LIFESTYLE & ENTERTAINMENT Death busters[Daniel Dercksen] In the mindbender, The Lazarus Effect, a group of researchers bring the dead to life and suffer the consequences when the unimaginable turns into a gruesome nightmare. | |
MARKETING & MEDIA Partnerships inspire creativity as technology shifts gears[Jacques van Wyk] A recent Tech Nation report, Powering the Digital Economy 2015, shows that three-quarters of successful digital companies surveyed work in a close network of entrepreneurs, with whom they share ideas... | |
HUMAN RESOURCES & MANAGEMENT Your CV has just seconds to impress: make them count[Niteske Marshall] Eight seconds is all it takes to knock the socks off potential employers reading your CV and entice them to read more... | |
ESG & SUSTAINABILITY Partnerships can rectify school sanitation horrors© Djordje Radivojevic – 123RF.com | |
MARKETING & MEDIA [Loeries 2015] Agency expectations with... FCB Joburg[Leigh Andrews] In our feature running until Loeries Creative Week in Durban this August (yes, August, not September and Durban, not Cape Town!), we find out what Jonathan Deeb, ECD at FCB Joburg, expects... | |
MARKETING & MEDIA Latest from the research front[Chris Brewer] The latest release of the All Media and Products Survey (AMPS), released today by the South African Audience Research Foundation (SAARF), shows overall stability of the media... | |
MARKETING & MEDIA Trends impacting 2015 and beyond[David Smythe] FCB Cape Town's Strategic Planning Director, David Smythe, has identified 20 trends that will change how marketers think and act in 2015 and beyond... | |
MARKETING & MEDIA SAARF AMPS 2014B shows smooth sailing for most media[Leigh Andrews] The SAARF AMPS 2014B data covered January to December 2014. Here's what you missed if you simply read the release... | |
MARKETING & MEDIA The sum of the parts: Creating value with holistic segmentation[Riona Naidu] Over the last few years, segmentation has been down-played in some industry circles... | |
AUTOMOTIVE Surprising jump in new vehicle exports[Henrie Geyser] The consumer-driven new car market dropped by 3% in March compared to March last year but new vehicle exports shot up by a surprising 38.5% compared to last year... | |
AUTOMOTIVE You can dish it out to VW's Touareg[Henrie Geyser] Local motorists who are on the market for a spacious, classy, comfortable SUV with a pleasantly sporty character have a fine selection of smart variants to choose from, most of them requiring a fairly bulging wallet... | |
LIFESTYLE & ENTERTAINMENT An ultimate Cinderella for all ages[Daniel Dercksen] Cinderella bursts into glorious life on the big screen and it's an enchanting masterwork from legendary filmmaker Kenneth Branagh. |