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Free webinar to explore mobile ad ecosystem

eMarketer is offering a free webinar to explore how the mobile ad ecosystem is developing this year on Thursday 11 June 2015 at 1pm ET. Topics• How quickly spending on different ad formats is tipping toward mobile • Why marketers are getting more interested in advertising to people,...

App links Blue Bull fans to the action

Vodacom has launched a Blue Bulls app for up-to-date news and game-time functionality. It offers fans access to the real time match centre, which includes commentary, match-day statistics and player bios. The FanZone on the App will further encourage interaction between supporters with the social...

Red Bull Mobile disconnects from SA market

If you're making use of Cell C's Red Bull Mobile products, you'll need to make another plan as the partnership's ending on 31 May 2015... Red Bull Mobile was launched in South Africa in 2011 in partnership with Cell C and was relaunched in 2013 following lacklustre performance, with just 120,000...

New custom app developer opens

Founding member, Craig Maclachlan, who has years of experience in developing in-house apps for the financial industry, has launched Floop, a custom mobile app development company. He feels that it is an opportune time to start this business because organisations need to establish a mobile app...

Book Samsung repairs online

Samsung South Africa has launched the Cyber Service Centre, enabling customers to pre-book the repair of their mobile devices at a service centre and time that is convenient to them. The website is designed to make navigation as easy as possible. Menus have been clearly marked and the service...

TomTom launches new mobile app

TomTom launched a new navigation app with TomTom Traffic in South Africa. Sharing the same user interface as the TomTom GO satnav, the mobile app now helps drivers get to their destinations faster, every day. People can now experience premium navigation and real-time traffic information, driving up...

Michael Jordaan invests in Snapplify and joins board

South African eBook aggregator, Snapplify has received investment from AngelHub Ventures, a venture capital company backed by former FNB CEO, Michael Jordaan and the Harris family (RMB co-founder, Paul Harris' family fund). Jordaan will specifically play an active role in the company by joining the...

Enhanced rugby app for 2015 Vodacom SuperRugby season

Rugby fans can follow the 2015 Vodacom SuperRugby season by downloading the enhanced app from Vodacom, free on iOS, Android and BB10 and in the Windows Store. The Vodacom Rugby App will give fans direct access to SuperBru with in-depth stats and blow-by-blow analysis to make informed weekly...

Mobile Asia Expo relaunches as Mobile World Congress Shanghai

Mobile Asia Expo has been relaunched as Mobile World Congress (MWC) Shanghai taking place on 15-17 July 2015. It will offer attendees insights into the latest industry developments and trends, a front row seat to new device launches and cutting-edge technology showcases, exclusive networking...

Mxit offers Ebola app to West Africa
Mxit offers Ebola app to West Africa

In an effort to combat the Ebola epidemic currently devastating communities in West African countries, BBC World Service and Mxit have teamed up to provide critical information to inhabitants of these regions via a newly launched Ebola Info app. The free app is available across 8,000 mobile devices,...

New app for admin of cycling performance centres

Retech South Africa has created an internal application that allows key Cadence Cycling Performance Centres staff members, in its different branches, to do administrative work from a tablet or a smartphone. Staff members will be able to keep register of all the clients and their attendance, know...

Riverbed Technology expands security, adds Microsoft Azure capabilities

Riverbed Technology has announced that it has expanded security, adding Microsoft Azure capabilities to its SteelApp Traffic Manager, a virtual application delivery controller (ADC). As companies evolve toward the hybrid enterprise model, with private assets on-premises and public services in the...

Trafrica is mobile advertising representative for Gumtree

Gumtree has appointed Trafrica as its mobile advertising partner to promote the online classifieds website, described as the largest in South Africa. Trafrica has a core focus on premium mobile media planning and buying. "As we can see from the latest Effective Measures results, Gumtree draws close...

Effective Measures releases new South African mobile report

Effective Measures has released new South African Mobile Report, which uncover the market share of leading smartphone providers in South Africa including Blackberry, Samsung, Nokia, Apple, Sony Ericsson, HTC and more. It adds the purchase intentions of smartphone owners to move to a new brand of...

Mobile apps allow for cost-effective research to help measure ROI

Following the success of ovatoyou's mobile study of SA bloggers, Amanda Reekie, founding director of ovatoyou and ImagineNATION Alliance, speaks to PR-Net on Tuesday, August 19 about how the PR industry can use affordable mobile research platforms to test shifts in sentiment and reputation and, more...

WeChat launches YouTube, global blog, Chatterbox

WeChat has announced the launch of Chatterbox, a global blog for everything fun and new about the app. The blog takes users inside its world, revealing product updates, senior executive insights, knowledgeable industry news and its marketing activities from across the globe. The company has also...

Rolling out merchant apps, new wave of mCommerce

In May 2014, ahead of the media launch for Standard Bank's new mCommerce app, SnapScan, Litha Communications was appointed to roll out the app to 5000 SMME merchants across South Africa. With five teams of 132 marketers, the company visited all hotspot shopping centres in South Africa, using an...

New app for Vodacom Durban July

For the Vodacom Durban July, taking place at Greyville racecourse, Durban on Saturday 5 July 2014, the company has released a free app that allows users to access fashion and celebrity news, betting and details of the venue and guides and tips on placing their bets for the day. For horseracing...

Score with 2014 FIFA World Cup apps

To keep fans up to speed during the 2014 FIFA World Cup, BlackBerry has launched several soccer apps. Other options include BBM sticker packs, BBM country flag shortcuts, BBM Channels and customised BBM PIN cards. Apps include Team Stream, Goal, Hooligans, June Cup and TheFanKit. BBM is available...

May Mobile report highlights SnapScan

The Native VML Mobile May 2014 report highlights how mobile contributes over 6% to sub-Saharan Africa's GDP, higher than any other comparable region in the world, according to the latest Sub-Saharan Africa Mobile Economy report by GSMA. Added to this, Zimbabwe has emerged as Africa's fastest growing...

Free SAA app for BlackBerry 10

SAA announced the availability of its new application for BlackBerry 10 smartphones on the BlackBerry World storefront. It has collaborated with Cytrus, one of South Africa's leading web and mobile application specialists, to produce the app to give users access to comprehensive travel and airline...

Vodacom acquires Neotel for R7bn

Vodacom has acquired Neotel for a total cash consideration of R7bn. Vodacom said it sees a significant opportunity to accelerate growth in unified communications products and services by integrating its extensive distribution and marketing capabilities with Neotel's fixed network and product...

SMS marketing most effective form of direct marketing [Infographic]

Direct marketing channels are where buyers and sellers can transact business (and communications) without ever meeting face-to-face or touching and feeling the merchandise. Did you know that SMS Marketing is one of the most effective forms of direct marketing?...

African Footballer of the Year campaign

The BBC African Footballer of the Year is a well established annual award with a 20-year history. It is given to the best African footballer of the year, as voted by the BBC audience via text message and online. The shortlist is put together by football experts from Africa. Last year's BBC World...

New Mobile DSP announces exclusive Strike Ad Partnership

New kid on the mobile block MaxAxion launched this year at the Mobile World Congress in Barcelona with an offering allowing advertisers access to mobile traffic throughout Africa in the form of display, SMS and USSD inventory. MaxAxion has announced the exclusive Africa Partnership with Global...

Cell C takes a swipe at MTN

On Sunday, MTN placed full pages ads in Sunday Times in which it pleaded 'guilty'... to, among 'wrongdoings' ... "investing 83% of those billions back into SA." Yesterday Cell C hit back, using the exact same advert but, according to EWN, omitting some of the text. That now presents a different...

FNB releases credit card app

FNB has added credit card functionality to its banking app for smartphones and tablets that will enable customers to manage their credit cards more efficiently from their smart device. It allows them to activate and cancel credit cards, order additional or replacement credit cards, and view credit...

BBM adds AccuWeather channel

One of the world's leading multi-media global weather provider, AccuWeather is working with BlackBerry to provide weather content for BBM users everywhere. It has launched its own premiere BBM channel to coincide with the recent expansion of BBM, which is now available on iPhone and Android as well...

January mobile report tracks build-up to the 2014 SA elections

The January 2014 mobile report from Native VML reveals which Android OS is the most successful so far this year and gives the lowdown on locally assembled smartphones about to make their debut. It also demystifies why SMS are far from dead and how African apps are working hard to better the lives of...

On-the-go USB drives for smartphones and tablets

Strontium Technology, a PC and flash memory manufacturing company in Singapore, has launched on-the-go (OTG) USB drives for smartphones and tablets. These small USB drives have a standard USB on one end and a micro-USB on the other end so they can be accessed directly from a computer or from any OTG...

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