Subscribe & Follow
Advertise your job vacancies
Jobs
- Digital Performance Manager (Contract 6 months) Bryanston
- Traffic Coordinator Johannesburg, Cape Town
- Insurance Sales Agent Mbekweni
- Junior to Mid-weight Event/Activation Account and Project Manager Johannesburg
- Senior Corporate Copywriter - BEE Pretoria
- Group Account Director - Consumer PR and Influencer Cape Town
- Presales Consultant - GRC Johannesburg
- Content Producer / Graphic Designer Johannesburg
- E-commerce Manager Johannesburg
- Junior Photographer / Graphic Designer Pretoria
Has South African marketing become too traditional and insipid?
In example, Nandos has recently launched a new commercial, which have been banned because of "race issues" - but in my views, this is where Nandos marketing is particularly successful - they test boundaries.
More and more companies are still reluctant towards new marketing instruments, like QR codes, social media, etc. Companies are still using billboards and insipid TV advertising. Is that really the future of South African marketing?
http://www.channel24.co.za/TV/News/SA-TV-too-chicken-for-Nandos-critics-20120606
www.facebook.com/perxagency
Forum created by Lebogang Mokubela