PR & Communications

Articles

Contributors

EXCLUSIVE | Razor's Dustin Chick: When headlines lie, trust dies. Why clickbait is PR’s next big battleground

Dustin Chick

More...Submit contribution

Source: © 123rf Dustin Chick, chief executive at Razor Public Relations South Africa says clickbait should be keeping those of us responsible for managing organisational reputation wide awake at night. More importantly, we should be doing something about it – now

EXCLUSIVE | Razor's Dustin Chick: When headlines lie, trust dies. Why clickbait is PR’s next big battleground

Dustin Chick 12 Sep 2025

Public Relations | AI and human touch: Learn to leverage both

Public Relations | AI and human touch: Learn to leverage both

Aphiwe Faku 26 Aug 2025

Creative B2B PR, and ethical communication

Creative B2B PR, and ethical communication

Sasha Kupritz, TenacityPR 21 Aug 2025

Source: © 123rf Paul Reynell, vice-president of Prisa and founder of Paddington Station PR says Women’s Month invites us to reflect

#WomensMonth | Prisa's Paul Reynell: “I Ask—Who Is She?”

Paul Reynell 19 Aug 2025

#WPRD2025 | Red Ribbon's Ronelle Bester: In a polarised world, PR is building trust

#WPRD2025 | Red Ribbon's Ronelle Bester: In a polarised world, PR is building trust

Ronelle Bester 31 Jul 2025

Joe Hamman from Novus Group says as AI transforms search, earned media coverage has become one of the most critical drivers of digital visibility (image supplied)

#WPRD2025 | Novus Group's Joe Hamman: Earned media as a critical driver of digital visibility

Joe Hamman 18 Jul 2025

#WPRD2025 | Flow Comms' Caroline Smith: 4 smart steps for PR graduates

#WPRD2025 | Flow Comms' Caroline Smith: 4 smart steps for PR graduates

Caroline Smith 16 Jul 2025

Carl Willoughby with his fellow Cannes Lions Direct2025 jury members (Image supplied)

Judging #Cannes2025: Carl Willoughby - Messy creates the best work

Carl Willoughby 7 Jul 2025

VML and Nando's: Reflections on a decade long agency-client relationship

Jarred Cinman 18 Jun 2025

Steinhoff's former Chief Executive Markus Jooste appears in parliament to face a panel investigating an accounting scandal that rocked the retailer in Cape Town, South Africa, 5 September 2018. Reuters/Mike Hutchings/File Photo

Tlhogi Ngwato | Why silence is not golden - 5 sins leaders make

Tlhogi Ngwato 12 Jun 2025

Steers used facial recognition software and created a selfie booth with a difference: “The Cheesier the Smile, the Cheesier the Reward” (Image supplied)

AI isn't the enemy, your lack of progress is, now say cheese

Mike Sharman 9 Jun 2025

Let's do Biz