CRM press office news



How to have a successful inbound marketing strategy - Maximizer Software
How to have a successful inbound marketing strategy

Inbound marketing can be one of the most successful forms of marketing for an organisation and is a key component to helping the business grow organically. It can also be a lot more efficient and cost-effective than traditional outbound marketing which still has a role to play in brand building, communication and creating awareness.

Issued by Maximizer Software 26 Feb 2015 11:42

Adopting CRM quicker and easier with latest Maximizer version - Maximizer Software
Adopting CRM quicker and easier with latest Maximizer version

Camsoft Solutions, a leading provider of Customer Relationship Management (CRM) solutions, has launched the new version of Maximizer CRM.

Issued by Maximizer Software 23 Feb 2015 11:53

It's over... it's not me, it's you... - Effective Intelligence
It's over... it's not me, it's you...

Dear Brand X...

Issued by Effective Intelligence 16 Feb 2015 11:12

Malcolm McDonald
Why most companies get KAM hopelessly wrong

Thought-provoking statements on major customers by Professor Malcolm McDonald, Cranfield University School of Management.

By Malcolm McDonald, Issued by Strategic Business Services 11 Feb 2015 10:13

Authentic social consciousness starts at home - NATIVE VML
Authentic social consciousness starts at home

There are a few hard truths about today's consumers. Yes, they are savvier, they are more outspoken and they know what they want out of a brand - but many South African consumers are also angry. They feel hard done by, ripped off and even abused by retailers, banks, airlines, etc.

Issued by NATIVE VML 21 Jan 2015 11:18