#YouthMonth

Investing in your customers yields returns
Investing in your customers yields returns

The 2018 edition of Africa's customer experience summit, CEM Africa, will focus on return on investment as the African CX market matures and investment increases...

3 days ago

Have you digitally transformed your customer communications yet?
Have you digitally transformed your customer communications yet?

The customer communication management space, once dominated by document output software companies, has seriously embraced digital transformation...

By Mike Wright 3 days ago

Chasing the dream of the single view of the customer
Chasing the dream of the single view of the customer

In business, your company needs to get as deep into the minds and interaction habits of your customers as possible. Too often, however, the single view of the customer is viewed as unattainable, a marketing smokescreen that can obscure business strategy and confuse communication efforts...

By Wynand Smit 3 days ago

This is what customer management tools should do for your business
This is what customer management tools should do for your business

Do you remember your first car? That great feeling of freedom that came with the ability to drive yourself wherever you wanted or needed to go, without having to ask for a lift, take public transport or cycle or walk...

By Edward Carbutt 13 Jun 2018

Creating better customer experience in Africa
Creating better customer experience in Africa

Services companies can unlock a better customer experience with a modern business solution and focussing on business efficiency...

By Matthew Kibby 11 Jun 2018

Smiley face feedback terminals for instant customer response
Smiley face feedback terminals for instant customer response

Improve your performance and business by measuring your customers and employees happiness through feedback pads with smiley face icons...

Issued by Surveway 7 Jun 2018

AfriGIS partners with insurance companies helping them to be customer centric
AfriGIS partners with insurance companies helping them to be customer centric

AfriGIS assists to improve customer experience, provide proactive customer service, help customers minimise claims, process customer claims quickly and efficiently, save time and money...

Issued by AfriGIS 7 Jun 2018

Excellent customer service not an option, but a must-have!
Excellent customer service not an option, but a must-have!

In order to provide excellent customer experience and service; accurate, up-to-date, and quality customer/client data is the key...

Issued by AfriGIS 6 Jun 2018

Four ways technology delivers a personalised retail customer experience
Four ways technology delivers a personalised retail customer experience

Across the competitive landscape of the retail industry, we are starting to see a massive trend as retailers adopt more technological practices in order to enhance their customer experience...

Issued by Interact RDT 6 Jun 2018

A Bold-Jigsaw team photo.
#YouthMonth: How Jigsaw is boldly revolutionising the below-the-line space

Dane Prinsloo, director of marketing and sponsorship at Jigsaw Agency, explains the power of choosing to do the right thing every single day and the importance of building trust with clients so they take the leap with unconventional event experiences...

By Leigh Andrews 5 Jun 2018

Broll research details how tech is transforming the way we shop
Broll research details how tech is transforming the way we shop

There is no doubt that traditional brick-and-mortar shopping remains the backbone of the South African retail industry, but new ways of purchasing are fast becoming standard practice in retail markets...

31 May 2018

Top 3 takeouts from Zuckerberg's fireside chat at Viva Tech
Top 3 takeouts from Zuckerberg's fireside chat at Viva Tech

During a fireside chat with Publicis Groupe chairman and co-founder, Maurice Levy, at the recent Viva Tech event, Facebook CEO Mark Zuckerberg spoke about privacy, GDPR, his plans for governance, and how he intends to fight bad content...

29 May 2018

Forcing customers to use your app is brand vanity
Forcing customers to use your app is brand vanity

Many brands remain obsessed with creating mobile apps. This not only defies trends that point to increasing consumer app apathy but can exclude a sizeable portion of your customers in emerging economies...

By Pieter de Villiers 29 May 2018

Businesses are bleeding customers and the problem is glaringly obvious
Businesses are bleeding customers and the problem is glaringly obvious

Why do so many businesses, after they've ticked all the boxes and got it all right, start bleeding customers?...

By Adrian Zanetti 29 May 2018

GDPR: ground zero for a more trusted, secure internet
GDPR: ground zero for a more trusted, secure internet

Most of us have been bombarded recently by a barrage of emails from companies begging us to "stay in touch" or "opt in" or informing us of a "policy update". On May 25, an historic date for the internet, the EU's General Data Protection Regulation (GDPR) came into force...

By Bill Buchanan 28 May 2018

AI will transform practice of marketing
AI will transform practice of marketing

AI continues to be the buzzword du jour to describe a host of "intelligent" features aiming to augment the functions performed by marketers in their everyday jobs...

18 May 2018

Designing a great customer journey can help even the smallest digital offering
Designing a great customer journey can help even the smallest digital offering

From the moment they click onto an e-commerce site, customers develop a lasting impression of your brand...

By Brendon Williamson 18 May 2018

WhatsApp, the new lens into consumer lives
WhatsApp, the new lens into consumer lives

How do we provide front row seats for clients into consumer lives? Well, WhatsApp is a great way to start...

By Mpho Mpofu 16 May 2018

CMOs struggling to fully optimise routes to revenue
CMOs struggling to fully optimise routes to revenue

Joint study reveals marketers are spending more time in meetings about collaboration than growing relationships with customers looking to more deeply engage with brands...

16 May 2018

Brett St Clair
#AfricaMonth: The time to become a disruptor is now

Are African businesses ready to become disruptors? Disruption is a trendy term - but disruption has been around since the big bang, and we've seen it operating through time at different scales...

By Brett St Clair 15 May 2018

Overcoming customer aversion to innovative retail technologies
Overcoming customer aversion to innovative retail technologies

In a dynamic business world, characterised by shorter product life cycles, growing customer demands and intense competitive rivalry, innovation is increasingly being considered a key element in a business's strategy to attract and maintain customers.

By E van Tonder and DJ Petzer 15 May 2018

Data-driven processes to drive e-commerce campaign success
Data-driven processes to drive e-commerce campaign success

Every year, online retailers market their Mother's Day promotions, but many continue to do so with what appears to be little regard for what their customers want or need...

By Wynand Smit 11 May 2018

How African businesses can comply with new EU data laws
How African businesses can comply with new EU data laws

The six steps that African businesses can take to comply with new European Union data privacy laws...

By Pieter Bensch 9 May 2018

Chief marketers believe their jobs are at risk if customer experience strategies fail
Chief marketers believe their jobs are at risk if customer experience strategies fail

76% of CMOs believe their jobs are on the line if customer engagement doesn't satisfy digitally demanding consumers; only 10% can measure financial impact...

2 May 2018

Chantel Troskie, customer experience senior sales manager at Oracle
Banks need to rethink customer experience

For many, banking seems to be driven completing forms and then waiting for someone to tell them whether they qualify for a particular product. Living in a digital age, this is no longer good enough...

By Chantel Troskie 30 Apr 2018

Creating great CX through engaged employees
Creating great CX through engaged employees

Great customer experience is the holy grail of business. After all, if the customer journey is satisfying and helps the customer achieve success, they're far more likely to become a loyal customer, even a brand ambassador...

Issued by Interact RDT 24 Apr 2018

Empathy - a two-way street in customer service
Empathy - a two-way street in customer service

It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction...

By Wynand Smit 18 Apr 2018

Are you asking the why beyond the why?
Are you asking the why beyond the why?

Your company is planning on launching a competitive product offering to new regions that, if successful, is set to shake up the market and monumentally increase your brand awareness and profit margins across the country. The most important thing to plan your go to market strategy? Know thy customer...

By Lara-Anne Derbyshire 18 Apr 2018

The role of mobile in building brand loyalty
The role of mobile in building brand loyalty

With falling consumer confidence and a slow economic growth outlook, brands are intensifying the fight for consumer loyalty...

By Nicholas Bednall 16 Apr 2018

#OneShow2018: UX/UI finalists revealed!
#OneShow2018: UX/UI finalists revealed!

Finalists in the 'UX/UI' category have been revealed for One Show 2018...

13 Apr 2018

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