The Direct Marketing Association of Southern Africa (DMASA) is a Section 21 company dedicated to the protection and development of the Interactive and Direct Marketing (IDM) industry. It established itself as an independent body in November 2005.
Baobab is a specialised content redistribution and mobile app platform for large newspaper and magazine publishing houses. The Afrozaar team have collaborated with a leading global newspaper's editorial and digital teams for almost a year, designing and developing a publishing suite of products that span all major mobile app platforms.
Issued by Afrozaar 1 Nov 2012 11:13
It is with awe and amazement that I meet summer every year, and in my heart there is always a kind of reverence for the magnificence of nature's own marketing team. For two thirds of every year the West Coast region and Namaqualand remains under the radar, just long enough for the world to nearly forget it exists. Then Nature's professional marketing teams take the lead and the whole world stops to notice.
By Ingrid von Stein 1 Nov 2012 10:21
Continental Outdoor Media commissioned Millward Brown to research the impact of rotation on two out of home (OOH) advertising campaigns in Johannesburg North and measure the impact of Citilite rotation in terms of reach and frequency build.
1 Nov 2012 10:20
For the first time in its party history, the Advertising Media Association of South Africa (AMASA) has celebrated a sell-out success of its annual event and its all thanks to members of the advertising, marketing and media community.
1 Nov 2012 09:45
Shopping has always been a sensory experience: the brush of the fabric, the aroma of the store and the buzz of the people all stimulate the senses. Is the new 'avenue' of shopping online causing brands to lose existing and potential connections with customers?
Tonight's Biz Takeouts Marketing & Media radio show, will be broadcast live from Artscape in Cape Town to capture all The Bookmarks 2012 action. Tune in to this week's show, streamed live from 7pm-10pm via 2oceansVibe Radio. [twitterfall]
1 Nov 2012 09:37
In reaction to the rapidly increasing need for the specialised skill of copywriting for the digital medium, the University of Cape Town and online educator, GetSmarter, recently introduced the Copywriting for Online Marketing short course. This seven-week part-time course will be presented entirely online and will start on 26 November.
Issued by GetSmarter 1 Nov 2012 09:12
A new uncapped ADSL solution, designed for end-users who require optimised connectivity at work and uncapped, unshaped connectivity at night for more bandwidth-intensive activities, has been launched by Internet Solutions (IS).
1 Nov 2012 07:02
The Samsung's 'Let the games begin' winter retail promotion has announced the names of the 67 winners, who won over R1 million worth of prizes, from products through to five new Hyundai Elantra vehicles.
31 Oct 2012 17:23
Although Halloween is primarily celebrated in the USA, here in South Africa, the Halloween spirit (excuse the pun) is catching on. With the scary holiday grabbing at our heels, threatening to infiltrate our country, Columinate decided that some further investigation was needed.
Issued by Columinate 31 Oct 2012 12:01
Brands wishing to reach the mass market in Africa are "wasting their digital campaign spend if they fail to target feature phone users," says Marc Herson of 2go, a mobile social network with more than 20 million registered users in Africa.
31 Oct 2012 11:56
Dave Erasmus is retiring from The Witness today after 46 years with the company. He started at The Witness fresh from his Matric year at Estcourt, High School, in the advertising department of newspaper in 1966 and rose to classified advertising manager.
31 Oct 2012 11:26
BrandsRock was recently briefed to manage pre-activations and host a Gold Rush-themed street party to celebrate the opening of the new PUMA store in Braamfontein, Johannesburg.
Issued by Saatchi & Saatchi BrandsRock 31 Oct 2012 11:13
Just in time for the holiday season, when many businesses need to rely on quick sales strategies to boost their revenue - more and more, via mobile campaigns - leading email marketing service provider GraphicMail is reducing the price of its innovative SMS marketing.
Issued by GraphicMail 31 Oct 2012 10:54
That's It Communications has introduced That's It Social, a social media management approach, focusing on high-level strategy and social business solutions, so that clients can manage their communities in-house on a day-to day basis.
31 Oct 2012 10:53
Propertywheel.co.za, a property information website focusing on commercial property in South Africa, has improved its website's look and feel, offering a better looking and richer in-content new website.
31 Oct 2012 10:52
Deciding to bring their extensive range and offering online, HiFi Corp engaged the services of digital solutions company, iGroup, to assist with the extension of their existing website to a fully integrated, usable e-commerce system.
Issued by iGroup 31 Oct 2012 10:51
Once a year the 'certifiable' meet just off Google's campus in Mountain View, San Francisco and share new developments with like-minded visionaries with a passion for the user journey and website optimisation through Google Analytics.
By Anne Scharlow 31 Oct 2012 10:35
Following its success in handling the first South African Rewind Festival at Kingspark Stadium, Durban in February 2012, Prosound will bring the SS Stage direct from the Glastonbury Festival for the second Rewind Festival at SuperSport Park Centurion on 3 November.
31 Oct 2012 10:31
As part of the continuous commitment towards breast cancer awareness, staff members at HDI Youth Marketeers joined the pink movement for Women's Month to promote the cause. The Pick n Pay Women's Walk is a series of nationwide 5km walks to raise funds to support free cancer screening and health advice in local communities.
Issued by HDI Youth Marketeers 31 Oct 2012 10:15
Qualified applicants are invited to apply for the 2013 Business and Arts South Africa intern programme, supported by Rand Merchant Bank (RMB). The programme is designed to allow a new graduate the chance to immerse him or herself in all aspects of arts administration.
Issued by Business and Arts South Africa 31 Oct 2012 10:12
AfriGIS developed the Census Progress Watch System for Statistics South Africa (StatsSA). The solution was launched on 10 October 2011 and was used for the duration of the 2011 South African Census (until 31 October 2011) to monitor the progress on a day-to-day basis.
Issued by AfriGIS 31 Oct 2012 09:52
The Financial Call Centres Conference and Exhibition, to be held on 14-15 November at Indaba Hotel in Fourways, Johannesburg, will focus on the changing face of the contact centre and will teach professionals and companies in the industry how to utilise these new opportunities to enhance their customer service experience.
Issued by Trade Conference International 31 Oct 2012 09:42