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Vibrant Direct

Specialists in Outdoor Media, Pamphlet Distribution, Store Activations and Strategic Marketing Strategies Nationwide.

Milosh Kojadinovich ©
TV we got right

There's one thing I've been meaning to write about for a long time - a very long time, in fact - and it has to do with an aspect of our broadcasting talents that I've neglected to thank. Yes, ultimately the SABC (who would have thought...

By Chris Brewer 9 hours ago

Mike Schalit, Anthony Kawitzky (Marlboro Originals), Clinton Mitri (COO at BBDO South Africa), Emma Strydom. Images supplied.
Curating 'creativism' and wearing it forward with the Mal Foundation

Net#work BBDO's Mike Schalit founded the not-for-profit Make a Life (Mal) Foundation a while ago as a banner for initiatives that use creativity for good. Here, Schalit and Mal designer-in-chief Emma Strydom explain how their recent t-shirt designs have benefitted the Seed library initiative and more...

By Leigh Andrews 9 hours ago

Image credit: Pixabay - .
Google reveals findings of the 2017 Connected Consumer Study

Google SA has announced the launch of the 2017 Connected Consumer Study, conducted by research group Kantar TNS...

9 hours ago

Rupert Murdoch |
Murdoch's Fox in talks with multiple buyers for TV, film assets

NEW YORK - Shares in media-entertainment giant 21st Century Fox surged to seven-month highs on Friday after news it has been holding talks with at least three potential buyers for some of its television and film operations...

9 hours ago

#EntrepreneurMonth: Behind the scenes of SA's top festivals with Steyn Entertainment
#EntrepreneurMonth: Behind the scenes of SA's top festivals with Steyn Entertainment

We got in touch with Steyn Entertainment director George Avakian to go behind the scenes of what it takes to successfully manage one of South Africa's biggest and most popular music fests for #EntrpreneurMonth.

By Ruth Cooper 9 hours ago

Image credit: Sebastien Decoret - .
Fake news: Welcome to the Mad Hatter's tea party

Fake news was the topic of one of the sessions at the Global Investigative Journalism Conference that took place recently at the University of the Witwatersrand (Wits) campus in Johannesburg...

By Danette Breitenbach 10 hours ago

Image credit: Sean Prior - .
The rise of the emoji and the public rating system

Scott Cundill writes that the emoji is a powerful tool that can help businesses get paid quicker...

By Scott Cundill 12 hours ago

Democratising AR, bringing content to life with Zappar
Democratising AR, bringing content to life with Zappar

"Part of our mission in business has always been to democratise AR and truly make it a mass-market proposition."

By Cari Coetzee 12 hours ago

Image credit: Marek Uliasz - .
8 tips for building your personal brand

Building up your personal brand is the most difficult and yet the most rewarding process for an entrepreneur...

By Stephen Marshal 13 hours ago

Image credit: Pixabay - .
Icasa has published second draft of End-User and Subscriber Service Charter

Icasa has published a second draft of its proposed amendments to the End-User and Subscriber Service Charter to ensure greater transparency of communication services and also to bring down the cost of communication in South Africa...

14 hours ago

#Newsmaker: Justine Cullinan wins Veuve Clicquot Elle Boss Corporate Award
#Newsmaker: Justine Cullinan wins Veuve Clicquot Elle Boss Corporate Award

5FM's station manager Justine Cullinan won the Corporate Award at the Veuve Clicquot Elle Boss Awards on Thursday, 9 November. It was just her and overall winner Amanda Dambuza, founder and director of consulting company Uyandiswa, who took home awards on the night...

By Jessica Tennant 3 days ago

Net#work BBDO campaign, Vagina Varsity.
Winners announced for 2017 Epica Awards

South Africa won Bronze at the 2017 Epica Awards for the Net#work BBDO campaign, Vagina Varsity, in the Online Campaigns - Health, Beauty and Fashion category...

3 days ago

Julia Anastasopoulos in Tali’s Wedding Diary.
SuzelleDIY stars as a bridezilla in Tali's Wedding Diary

Showmax has just released the first trailer for their debut original series, Tali's Wedding Diary, a mockumentary starring Julia Anastasopoulos (aka SuzelleDIY).

3 days ago

Three Ships 15-Year-Old Pinotage Cask finish launch.
#LoeriesRankings2017 with... Sisters Act

Just when you thought the Loeries buzz was over, the Loeries' rankings are in! I chatted to some of this year's top-ranked creatives post-celebrations. We continue the local insights with Sisters Act...

By Leigh Andrews 3 days ago

Empowering millennials through mobility
Empowering millennials through mobility

The millennial generation is changing the game globally - more specifically: how they communicate with businesses, what and how they purchase, and what they value most...

By Des Fenner 3 days ago

Plus94 Research announced as intended provider of new Maps research
Plus94 Research announced as intended provider of new Maps research

MA(SA) CEO and MRF director Greg Garden has announced that Plus94 Research has been chosen as intended provider of the new Maps research...

3 days ago

The e-mail and SMS marketing juggernaut
The e-mail and SMS marketing juggernaut

Walter Penfold shares his insights on e-mail and SMS marketing as a taste of what's to come...

By Walter Penfold 3 days ago

Leles African Cuisine taps into virtual restaurant trend
Leles African Cuisine taps into virtual restaurant trend

The food industry is changing, with some restaurant owners forgoing physical retail spaces and instead opting to trade solely online...

3 days ago

Zim news app sees spike in traffic
Zim news app sees spike in traffic

Zimbabwe's #datafree Zim News app spikes to more than 3 million daily page views as citizens seek information on crisis...

3 days ago

Bookmarks 2018 entry deadline extended
Bookmarks 2018 entry deadline extended

IAB has made an unprecedented decision to extend the entry deadline for Bookmarks 2018 to 24 November 2017...

3 days ago

Bianca Joynt and Miles Murphy from Liquorice at the National Business Awards.
Liquorice wins Digital Company of the Year Award at National Business Awards

Liquorice took top honours at the National Business Awards, held on Thursday, 16 November 2017, when it was named Digital Company of the Year...

3 days ago

South African men buy into personal care
South African men buy into personal care

Women may find themselves fighting for mirror space and hiding their eye creams because according to Euromonitor, men's grooming recorded a 13% growth in value sales in 2016...

3 days ago

Jochem Wijnands (Image Supplied)
TRVL: Shaking up the online travel industry with Jochem Wijnands

TRVL is a peer-to-peer booking platform that gives everyone access to the travel agent world. We chat to founder and CEO Jochem Wijnands about his new startup that is set to cause a stir in the travel industry...

By Cari Coetzee 3 days ago

SA's SJ Myeza presented with Young Guns 15 Creative Choice Award!
SA's SJ Myeza presented with Young Guns 15 Creative Choice Award!

South African filmmaker SJ Myeza of 7Films was presented with the first-ever Young Guns Creative Choice Award...

3 days ago

The rise of mobile - What it means for brands
The rise of mobile - What it means for brands

James Cameron was right - in the 21st century machines would take over the world. Only it would not be six-foot-tall cyborgs, but five to 10-inch screens doing the conquering...

By Nick Hodge 16 Nov 2017

Image credit: EPA-EFE/Koen van Weel
The real story behind the huge crowds gathered at iPhone launches

Apple's special edition iPhone X release - like the new iPhones before it - brings thousands of people lining up in front of Apple stores around the globe...

By Harald Wieser 16 Nov 2017

Getting your digital advertising right
Getting your digital advertising right

Marketers are looking for more control over ad placement because it means that they get to engage with media owners (offline and online) with similar values, whose context they know and whose content and brand they can trust...

By Omar Essack 16 Nov 2017

Tara and Tiffany Turkington, CEO and managing director at Flow Communications.
Flow Communications receives international business award

Tara and Tiffany Turkington, CEO and managing director at Flow Communications will receive the 2017 IWEC Award during the organisation's 10th annual conference, held in Redmond, Washington...

16 Nov 2017

Image supplied.
JWT creates "Be Famous Famous" campaign for One Show 2018 call for entries

The One Club for Creativity has opened the call for entries for the 2018 One Show awards, and kicked it off with the humorous "Be Famous Famous" campaign, developed by J. Walter Thompson New York...

16 Nov 2017

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