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DStv launches Disney XD on channel 304

Boys, girls (between 6 and 14-year-old) and young-at-heart adults will be able to watch Disney XD from today, Thursday, 12 May 2011, on channel 304 in South Africa. The programme will be running 5am-10pm daily, MultiChoice and partner Walt Disney Company jointly announced today in Newtown, Johannesburg, as the Randburg-based channel reiterates its vision to provide the best entertainment to SA and African families.
"Disney is a high-quality brand entertainment that is unrivalled in the media entertainment sector, and we are glad to join hands with DStv to launch this channel today in SA and Africa," Walt Disney Company country manager Africa, Christine Service, said.

Hit shows


Disney XD will showcase worldwide hit shows such as Phineas & Ferb, Zeke and Luther, I'm in the Band and Kick Buttowski.

Service also said www.disneyxd.co.za, an immersive online experience, will be available from this month, and offers boys the ultimate online destination for games, competitions and exclusive clips from Disney XD shows. Disney also owns ESPN, ABC and Marvel.

Disney XD was globally launched in 2009 and, over the last 20 months, it has managed to launch 14 Disney XD channels across Europe, Middle East and Africa, according to Maciej Bral, Disney Channels VP and MD for emerging markets.

Disney XD will be shown seven days a week and features a mix of live action and animated programming - a package that comprises a quest for discovery, sports, adventure, music and humour.

Active in SA for past 50 years


The Walt Disney Company has been active in SA for the past 50 years, and Disney channel - launched in 2006 on DStv - was voted SA's coolest TV channel among kids by the Sunday Times Generation Survey in 2008 and 2009.
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About Issa Sikiti da Silva

Issa Sikiti da Silva is a winner of the 2010 SADC Media Awards (print category). He freelances for various media outlets, local and foreign, and has travelled extensively across Africa. His work has been published both in French and English. He used to contribute to Bizcommunity.com as a senior news writer.
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