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Guests may be interviewed live in 2OV's Cape Town studio, or may call in via Skype from anywhere. To apply to be interviewed, to advertise or for exciting sponsorship opportunities, email or contact host Warren Harding @bizwazza for more info.

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[Biz Takeouts Podcast] 37: Agency focus - M&C Saatchi Abel

10 Sep 2012 09:19
In last week's agency focused show, we featured M&C Saatchi Abel. To find out more about the agency as well as its current clients and projects, listen to the podcast of the Biz Takeouts Marketing & Media radio show, which airs every Thursday 5pm-6pm streamed live via 2oceansVibe Radio. [twitterfall]
[Biz Takeouts Podcast] 37: Agency focus - M&C Saatchi Abel
Lineup

In studio on Thursday evening, 6 September 2012, was Jason Harrison (@JasonHarrison01), MD of M&C Saatchi Abel Cape Town, who has over a decade of experience in advertising.

He shared with show host and Bizcommunity marketing manager Warren Harding (@BizcomWazza) on how M&C Saatchi Abel started, how it measures return on investment for clients, the link to Saatchi International, the launch of the new M&C Saatchi Abel mobile division, and on some of the current M&C Saatchi Abel clients and projects.

Other discussion points included the current state of the advertising industry; digital, traditional and full service agencies and how they fit together; the Loeries and Bookmarks Awards coming up later in the year; and lastly, how the new alcohol legislation could affect advertising in South Africa.

The news roundup covered:Podcast

If you missed the show, download (38MB) or listen to the podcast (41:30 minutes).

Episode 37: Agency focus - M&C Saatchi Abel



Date: 6 September 2012 Length: 41:30min File size: 38MB Host: Warren Harding


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[Biz Takeouts Podcast] 37: Agency focus - M&C Saatchi Abel
Bizcommunity.com's Biz Takeouts Marketing & Media Show takes South Africa's biggest online marketing, media and ad industry platform to the airwaves and gives relevant, useful and interesting insights into all aspects of marketing in SA, Africa and beyond. Each week, the show features the movers and the shakers of the industry, current media trends, upcoming events and brand activities.

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