Submit newsAdvertise & rates  23°C Johannesburg Contact us
Press offices
Production news

ICASA says no to intervention in copyright disputes

26 Jun 2009 10:021 commentsBizLike
The Independent Communications Authority of SA (ICASA) will not intervene in copyright laws in favour of the independent TV production sector, according to a position paper it released recently. A key issue for independent producers is that copyright vests with the broadcaster who has commissioned the work, rather than the creators of the programme.
In the paper, ICASA says that while it has noted the problem of full ownership of copyright in broadcasting, this position can be negotiated in individual contracts.

It says the Department of Trade and Industry and the Companies and Intellectual Property Registration Office should be approached if parties are unhappy with the copyright laws. Independent producers have argued that continued inequality in the bargaining position of the independent producers, compared to that of broadcasters, resulted in unfair terms of trade for commissioning local programmes from the independent production industry. But broadcasters said the problems experienced by the producers were specific to the SABC, and so self-regulation was still appropriate.

Broadcasters for self-regulation

The position paper shows that most broadcasters are in favour of self-regulation, or less regulation, while independent producers have argued for more legislation. The Independent Producers' Organisation, the South African Screen Federation and the National Film and Video Foundation have argued that ICASA is mandated to intervene in negotiating terms of trade with broadcasters. Broadcasters - including SABC, M-Net and e.tv - said although ICASA is mandated to make regulations, the group should be careful not to intervene in the commercial activities of broadcasters.

Rehad Desai, chairman of the South African Screen Federation, expressed disappointment with Icasa's position paper. “They have the power to regulate this relationship. They say there needs to be a fair relationship, but how will this happen unless it's regulated?

“We challenge ICASA to use their powers and to move away from self-regulation,” Desai said.

ICASA said in the paper it could not interfere in dispute resolution, unless a broadcaster breached its licence conditions or relevant laws such as the Electronic Communications Act. It said pricing would be left to the discretion of broadcasting service licensees to promote competition.

Since its mandate is to regulate broadcasting in the public interest and to ensure fairness and diversity of opinion, ICASA said it would intervene to ensure public, commercial and community broadcasting services were developed that were responsive to the needs of the public.

Published courtesy of
.
 
More options
Publius
A slow agonising death...-
Roll on the revolution. TV doesn't know it yet but soon it's gonna be dead as a broadcast medium - especially with draconian measures as this. It won't happen overnight, but as UGC becomes more and more professional, and the technologies become cheaper and easier to access, so the shift to the producer becoming the broadcaster gains momentum... In the end, the only losers will be the people who represent toothless dogs as ICASA and the SABC... Posted on 26 Jun 2009 14:21
LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. defamation, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.

Subscribe to industry newsletters

Bizcommunity has over 400 industry contributors and we always welcome further contributions and contributors.

Subscribe

Receive free email newsletter

Make us your homepageAdd us to your favoritesRSS feedGet biz on your phoneFollow us

Invite

Tell a friend about us