Internet usage has remained stable on the previous AMPS survey, as was the case in AMPS 2002A over AMPS 2001B. Four week usage is stable at 4.6%, with 1.356-million people logging on. Seven day usage too is stable at 3.5%, with 1.050-million people logging on.
In terms of at home and at work usage, there is also no significant change - at home usage is at 2.4% (697 000), which is slightly down on the last period. At work usage is 1.7% (513 000) of the adult population. One percent, or 305 000, claim to log on "elsewhere".
1. As in the last survey, obtaining information remains top (1.068-million people, or 3.6%). Within this category, the top five types of information gathered from the Internet are:
2. Sending and receiving emails (stable at 3.6%, or 1.065-million people).
3. Banking (up slightly to 1.3%, or 375 000 people).
4. Online purchasing (76 000 people, 0.3%).
Source: South African Advertising Research Foundation, www.saarf.co.za.
