No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.
By HKLM Exco Team 31 Jan 2013 12:33
NEWARK, US: CRM is key to any business's success, so how does one analyse the CRM needs of a midsize business to ensure that business will succeed and grow?
By Paul Anderson 2 Apr 2013 11:24
Bizcommunity.com has now expanded its operations into 16 new sectors and will soon venture into another 17, providing a whole new range of target audiences for advertisers. The most critical aspect of this is the quality of content and this is a formal invitation to you to become a recognised contributor on Bizcommunity.
Issued by Bizcommunity.com 3 Oct 2011 14:57
2011 was the year of the protester. But instead of discussing the bored trustafarians who 'occupied' the world lest they be denied something for the first time in their lives, I'd like to focus on the Arab Spring. How did it happen? And what can we as marketers learn?
By Eugene Yiga 13 Apr 2012 09:39
So what we can expect to see in 2011? The industry is always changing and new trends are constantly developing and therefore it is crucial to keep the following top of mind.
By Adene van der Walt 18 Jan 2011 15:13
The recent global recession has changed our world forever. In a new digital age, characterised by oversupply and too many product types in almost every market, the challenge for companies will be to locate and capture pools of high-profit demand and be able to move with speed and flexibility to take advantage of them. Here are 11 trends for 2011.
By Gisele Wertheim Aymes 18 Jan 2011 14:17
If 2010 could be summed up as soccer, vuvuzelas and national pride, 2011 will be all about the hard work of restoring the economy to sustainable growth, paying attention to environmental concerns and mastering the technologies that are changing the world. Here are a few trends to watch in 2011.
By Janice Spark 17 Jan 2011 15:27
Setting the right tone from the top is viewed as an increasingly important leadership skill that can make or break relationships with shareholders, employees, customers and business partners.
12 Jul 2010 12:35
GLOBAL: Call centre spending on speech analytics is set to double worldwide, growing from around US$95 million in 2009 to US$180 million (about R720 million to about R1.36 billion, respectively) by 2014 according to Ovum.
By Published by Ovum, part of the Datamonitor group 23 Jun 2010 11:03
Outsourced call centre company Conexus has successfully extended its capabilities across Africa, having completed a challenging multi-country project. The venture into the continent continued when Conexus was tasked with implementing a large-scale customer satisfaction study for a leading, international automotive client in African countries.
Issued by Conexus 3 Jun 2008 16:11
Press freedom groups agree that an increase in arrests, intimidation and harassment of journalists in Niger is impeding development in one of the poorest countries in the world.
16 Jan 2008 07:32
Algeria Telecommunications, the country's public operator of telecommunications services, is to establish 48 call centres to increase the number already in operation.
By Laeed Zaghlami 28 Nov 2007 11:52
Innovation is alive and well among coalition loyalty programs around the world. Despite their advancing age, coalitions are continuing to innovate to keep their programs fresh and relevant to their target members. This applies equally in Africa as consumers' buying power increases, and retailers must think up new ways to keep existing customers and attract new ones.
9 Nov 2007 13:35
Do they get a response that encourages them to stay – or are they driven towards your competitors? How your staff talks to people who call can attract – or repel – those people. And that means a better business, or a failing one.
7 Sep 2007 07:45
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