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Customers still like personal interaction in a digital world

A new study from Verint and Opinium Research reveals that customer experience (CX) is considerably more nuanced than many businesses realise and they should focus on both traditional and digital interactions...

17 Apr 2017

A little less conversation, a little more action

Why an integrated data platform is the key to aligning marketing, sales and service...

By Michael Bornheim 24 Mar 2017

How to hack Pinterest to market your business

Marketing is a dense arena with many companies adopting the same stale approach. But, there is a new strategy you can implement focusing on the sleeping giant of the social media realm...

23 Mar 2017

#SeamlessAfrica: Tackling the omnichannel retail reality

‘Omnichannel' is not merely a business buzzword, it's the new retail reality. Amanda Herson, e-commerce director for the Cape Union Mart Group, shared her thoughts...

By Lauren Hartzenberg 20 Mar 2017

Making customer feedback pay off

The entire customer journey, whether in sales or customer service, must be as seamless as possible and working with feedback from your customers is the best place to start...

By Wynand Smit 20 Mar 2017

Humans want human touch in customer journey, not bots

New UK research indicates that consumers value human interaction in the customer services process, with 87% reporting they tend to stay more loyal and increase their business with companies that offer a real person to talk to at the right stage of their customer journey...

20 Mar 2017

#SeamlessAfrica: A masterclass in millennial engagement and retention

Millennials are known to be tech-savvy, socially engaged, have zero tolerance for delays and are always on the go...

By Lauren Hartzenberg 17 Mar 2017

African Reputation Index defines corporate reputation

While 80% of people will not buy from a company with a damaged reputation, the good reputation of a company brings with it benefits such as allowing it to charge a premium for its products...

By Danette Breitenbach 16 Mar 2017

#eComConfex: Become digitally intelligent, or go home

If your business does not have digital intelligence at its core by 2020 you may as well go home. This is according to James McCormick...

By Lauren Hartzenberg 3 Mar 2017

How to address the needs of the uncompromising customer

Intercontinental Hotels Group's 2017 Trends Report highlights the uncompromising nature of today's customer...

19 Jan 2017

KPMG survey details what online shoppers really want

A new report by KPMG International analyses the online shopping preferences and behaviours of more than 18,000 consumers in 51 countries, by geography, generation and product category...

18 Jan 2017

#BizTrends2017: The shift from the experience economy to the transformation economy

The world is in a silent revolution. Global consciousness is growing. Passion for mindless luxury is waning. Consumers are increasingly mindful of not only what their chosen product gives them, but how it makes them feel...

By Claudia Roth 11 Jan 2017

#BizTrends2017: Journeying to your best customer experience

I've attended hundreds of conferences over my decade in the online marketing and media space. Funny then that the event messaging that's stuck with me most has been from a few of the most recent workshops I've attended, with just a handful of insights set to impact the year ahead...

By Leigh Andrews 9 Jan 2017

Digitalisation: do or die

Doing business in the digital age will become more about enhancing the customer experience than the product or price...

By Deon van Heerden 22 Dec 2016

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International

Puma ups forecast after sales leap in first quarter

FRANKFURT, Germany - German sportswear maker Puma said Tuesday it set a new quarterly record for sales between January and March, springing over the €1bn-barrier and upping its forecasts for the year.

4 hours ago

Four key trends of African design in 2017/18

WGSN, a London trend forecasting company for fashion and creative industries, held a recent press event in Cape Town to unveil the four key trends that will be at the forefront of African design in 2017 and 2018.

1 day ago

Alibaba backs decision to add video games to 'Asia Olympics'

BEIJING, China - Online retail giant Alibaba on Thursday batted down criticism over a decision to add e-sports to the lineup of the 2022 Asia Games in China, responding to scepticism about an event it will play a major role in promoting.

21 Apr 2017

Apple touts greater use of recycled metal in gadgets

NEW YORK, US - Apple wants to "one day" end the need to mine materials from the earth to make its gadgets, the technology giant said in its annual environmental responsibility report out Thursday.

21 Apr 2017

Amazon, Flipkart battle in India for e-commerce's 'last frontier'

NEW DELHI, India - With 100 million new internet users every year, Amazon is betting big on India, but a major new investment in homegrown rival Flipkart means the battle to dominate the fast-growing e-commerce market is set to heat up.

20 Apr 2017

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