[Matthew Buckland] All media, online or offline, survive and trade on credibility. Trust is everything and it's possibly more of a factor in a media business than any other type of business. You lose this trust, you close your media business down. Rupert Murdoch closed down one of the largest newspapers in the world when trust was broken. It gets that bad.
[Matthew Buckland] So we have another social/microblogging/lifestreaming service, called Google Buzz. It is, without a doubt, Google's boldest social play yet. Despite dominating pretty much all the key areas of the Internet, it's no secret that social is one area that has eluded the search giant so far.
[Matthew Buckland] Stephen Newton is South Africa's new Google country manager. An American who has been living in the UK, he's now based in Johannesburg, heading up the local Google office. I asked him 10 questions.
[Matthew Buckland] It may seem negative to define the growth of a medium against the collapse of another, but here's why.
[Matthew Buckland] One of the key viral elements of content websites, such as news sites, are the “email to a friend” links you see on many articles. But they're also an outdated viral element.
[Matthew Buckland] We may be in the throes of a global financial crisis, but that doesn't mean we won't see innovation on the web. In fact, leading trend analysis blog Read Write Web reminds us of the old cliché that "tech innovation thrives in times of recession". Tight economic conditions incubate intense creative and lateral thought, because a person's very survival is at stake. And the stakes are high.
[Matthew Buckland] Online publishers and newspapers appear to be heading for a face-off with search engine behemoth. Last week, the powerful World Association of Newspapers (WAN) issued a rather terse statement, calling on Google "to respect the rights of content creators" and embrace a new access protocol for search engines visiting websites, known as ACAP.
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