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Allison Ross

Entrepreneur, Strategist, Freelance Writer and Owner at Allison Ross Consulting
Location:Bellville, Cape Town, South Africa

Profile

Allison Ross is the owner of Allison Ross Consulting (www.allisonross.co.za), a business aimed at making marketing easy to access, understand and apply. As an entrepreneur in South Africa, she understands first-hand the challenges we face when making the transition from entrepreneur to business owner.
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A six-year-old debate: Internet versus non-Internet marketing

It's been six years since I started my business with a bee in my bonnet and brazenly expressed my views on Bizcommunity. I found nothing more annoying than web designers and Internet marketers telling SMME owners they MUST have websites, search engine optimisation and social media profiles in order to succeed.

By Allison Ross 14 Jan 2013 16:39

The conflict of being an entrepreneur in South Africa

My son recently acquired his driver's license after numerous lessons, countless hours of supervised practice and one mildly traumatic failed attempt. Although costly and stressful for both son and parents, we're now relatively confident in his ability to be let loose on the road.

By Allison Ross 12 Jan 2013 13:26