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Pre-holiday in-store promotion specials - Expanding Branding
Pre-holiday in-store promotion specials

Happy that your preparation for the end of year rush is on point and you are ready to reach your targets? Then this is not for you. BUT... if you still need to boost your end of year sales volumes, then take advantage of our pre-holiday in-store promotion special to get the edge on your competitors.

Issued by Expanding Branding 22 Oct 2014 11:28

The tablet computer that understands isiZulu
The tablet computer that understands isiZulu

South Africans can now use a tablet computer that understands Zulu. The Smart Tab 3G, which sells for R999 (on a prepaid deal) was designed as a low cost device for emerging markets.

22 Oct 2014 10:30

Case study: Live life best with ProNutro - Pyrotec
Case study: Live life best with ProNutro

HG-80 approached Pyrotec PackMedia to make use of the Fix-a-Form® to educate consumers on the benefits of Pioneer Foods' ProNutro, as well as to showcase the ProNutro product range.

Issued by Pyrotec 21 Oct 2014 13:12

SmartCaptcha puts point-of-sale ROI tracking in the picture
SmartCaptcha puts point-of-sale ROI tracking in the picture

Ready for a point-of-sale (POS) tracking revolution? SmartCaptcha is here to help brands better manage their point-of-purchase (POP) display executions and spend into the retail trade... in real-time.

By Leigh Andrews 21 Oct 2014 11:18

Email and SMS from one platform set to assist marketers
Email and SMS from one platform set to assist marketers

TotalSend has launched SMS and email sending via a single channel. This multi-channel platform allows TotalSend to assist marketers who are increasingly looking to connect with customers on mobile devices. The company says it will save customers up to 40% by consolidating email and SMS onto one easy-to-use platform.

21 Oct 2014 05:47

Case study: Sister Lillian - Fix-a-Form® to the "Rescue" - Pyrotec
Case study: Sister Lillian - Fix-a-Form® to the "Rescue"

Sister Lilian Remedies is a collection of homeopathic remedies for babies, children, and pregnant and breast-feeding women. Each product is created by Sister Lilian and manufactured by Vital Health Foods. Once Rescue Rest was formulated, Vital Health Foods needed to not only communicate the product information, but also showcase the other products within the Sister Lillian product range.

Issued by Pyrotec 20 Oct 2014 15:12

Coca-Cola Light dressed in pink to raise awareness for breast cancer
Coca-Cola Light dressed in pink to raise awareness for breast cancer

In support of breast cancer awareness, Coca-Cola, its bottling partner and Makro have partnered to create specially designed six-packs of Coca-Cola Light, wrapped in pink packaging, with the purpose of donating R2 for every pack sold to PinkDrive.

20 Oct 2014 11:45

Shoprite is still SA's top retailer - The Times Sowetan Retail Survey
Shoprite is still SA's top retailer - The Times Sowetan Retail Survey

The seventh Times Sowetan Retail Awards survey has announced the country's favourite stores and outlets, with Shoprite taking the top spot for the sixth consecutive year. The survey, conducted by TNS South Africa, evaluated 20 categories ranging from groceries, furniture, appliances, clothing, cellphones and jewellery stores, among others to determine which retailers are most successfully garnering consumer spend.

17 Oct 2014 16:09

FMCG companies need to re-examine channel roles and structures - Aperio
FMCG companies need to re-examine channel roles and structures

Channel marketing has evolved substantially since the 1990s as FMCG companies have realised the importance of enhanced shopper understanding to drive business growth. If channel marketing is to ensure the strategic agenda of the business is reached and category growth is realised, FMCG companies need to create stronger integrated, cross functional teams.

Issued by Aperio 17 Oct 2014 15:08

Advantages of e-commerce for SMEs
Advantages of e-commerce for SMEs

There is a significant increase in the number of online stores being launched by both large and small enterprises that choose to expand their businesses to the web to gain access to wider markets.

By Ravi Govender 16 Oct 2014 11:24

Heineken launches 'Open Your City' campaign
Heineken launches 'Open Your City' campaign

Heineken has unveiled their new 'Open Your City' campaign, launching in South Africa this summer.

16 Oct 2014 10:19

WWF-SASSI serves up sustainable seafood report
WWF-SASSI serves up sustainable seafood report

The WWF-SASSI Retail/Supplier Participation Scheme Report 2014 has been released. WWF-SA's Seafood Market Transformation Manager, Chris Kastern, has noted that it reveals positive and steady progress by all 10 participating companies.

By Sindy Peters 15 Oct 2014 10:59

Gauteng commissions township economy study
Gauteng commissions township economy study

The Gauteng Provincial Government will commission a baseline study on the township economy to understand its size, spread and strength as well as innovative ways of measuring its social and economic importance.

10 Oct 2014 09:08

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