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The keys to B2B marketing success, increasing sales and transforming your customer experience - Knowledge Resources
The keys to B2B marketing success, increasing sales and transforming your customer experience

Are you a B2B marketer looking for cutting-edge information and tactics to ensure better business performance and results for your company? Then this is the marketing event you can't miss!

Issued by Knowledge Resources 30 Jul 2015 10:56

Jessica Taylor
[CEM Africa Summit] Shiny happy customers

Key to customer experience management is understanding the customer as an individual, but first you have to know your customer service staff, not as the call centre, but as internal and external customers. And then learning how to make them happy and, ultimately, your other customers too...

By Jessica Taylor 29 Jul 2015 11:30



South African retailers are missing massive profit opportunities - Chris Moerdyk
South African retailers are missing massive profit opportunities

Not only is retail advertising generally inefficient in South Africa but the majority of the big chains are missing out on profit opportunities by letting customers leave their stores unhappy.

Issued by Chris Moerdyk 28 Jul 2015 12:02

[CEM Africa Summit] CEM for the tech-enabled African future
[CEM Africa Summit] CEM for the tech-enabled African future

You need to keep an eye on future trends from the rest of the world to better manage your business' current customer experience. Some of these trends were shared in the Customer Experience Management Africa plenary session...

By Leigh Andrews 27 Jul 2015 06:00

[Trends 2015] Your 2015: The consumer, content and collaboration
[Trends 2015] Your 2015: The consumer, content and collaboration

It's all about me, you and what we want. Now. No waiting around. This is the year the consumer and content will dominate and brands learn the meaning of true collaboration.

By Louise Marsland 16 Jan 2015 15:05

Dion Chang
[Trends 2015] Business and consumer trends for 2015

"All rise for standing boardrooms."

By Dion Chang 16 Jan 2015 13:00

Get dressed up and go to the movies

To reward loyal Edcon account holders, Edgars has formed a strategic alliance with Ster Kinekor to launch the Edgars/Ster-Kinekor Movie Benefit Card.

13 Jul 2007 15:47

Converging media scores a first at Menlyn Park

Media convergence has broken new ground at Menlyn Park Shopping Centre, Pretoria. It has become the first mall in Africa to use mobile technology to communicate with shoppers in a personalized manner.

13 Jul 2007 15:44

June is CHOC-full of Christmas for Cape Town children

June every year is very special for Cape Town's children with cancer, for that is when CHOC, Childhood Cancer Foundation, hosts a Christmas in June celebration - just for them and their families.

13 Jul 2007 15:41

Furry friend franchise takes off in SA

Build-A-Bear Workshop, Inc, an interactive retailer of customised stuffed animals, recently announced South Africa as a new international franchisee.

13 Jul 2007 15:38

Cellar combats climate change
Cellar combats climate change

Backsberg has become the first wine producer in South Africa and one of only three in the world to gain carbon-neutral status by sequestrating its carbon emissions.

13 Jul 2007 15:33

AVI empowers with Siyakhula

Forming part of the AVI People Development Strategy, the well-known fast moving consumer goods company has launched an internal training initiative, Siyakhula meaning ‘We are growing'.

13 Jul 2007 14:59

Banking hits the streets and malls

When you least expect it, Go Banking, brought to you by Nedbank in association with Pick ‘n Pay, has been seen across the country at major intersections and shopping malls.

13 Jul 2007 14:56

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