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Industry wall

Clive Evans
MARKETING & MEDIA
Better and better

[Clive Evans] Late last year I was full of praise for what Pick n Pay were doing to both attract and retain customers with their Smart Shopper loyalty program and their Stickeez promotion...

Posted 8 years ago | Like
Jessica Tennant
RETAIL
#MandelaMonth: Unilever uses the most powerful weapon to change the world

Sibonile Dube
Sibonile Dube
[Jessica Tennant] Unilever hosted a celebration of South African youth at Shine Studios in Braamfontein on Tuesday 5 July 2016, where CEO Peter Cowan revealed how they plan to tackle some of the tough challenges facing young learners...

Posted 8 years ago | Like
Ruth Cooper
Ruth Cooper
[The Brave Ideas Podcast] 

Mike Stopforth, CEO of Cerebra, stops by to tell us why he hates the word “Digital”. Mike shares with us his broad frustrations with a word that has come to shape an entire industry. We ask whether digital is a channel or an ethos, as well as the implications for traditional agencies as they look to become more “digital. We also explore whether there is really such a thing as a digital guru. An insightful conversation with an industry leader.

Posted 8 years ago | Like
Andre Steenekamp
MARKETING & MEDIA
Programmatic video - the real-time future of visual brand storytelling has arrived

Programmatic video - the real-time future of visual brand storytelling has arrived
©Andrea De Martin via 123RF
[Andre Steenekamp] The revolution of the future may continue to be televised, but more and more consumers will be watching it unfold on their mobile devices rather than on their TVs...

Posted 8 years ago | Like
Wynand Smit
IT & TELECOMMUNICATIONS
Better measurement for improved profitability

Better measurement for improved profitability
©Jakub Jirsak via 123RF
[Wynand Smit] A well-known local company recently performed a performance check on its sales agents leading to an extremely surprising discovery...

Posted 8 years ago | Like
Erik Du Plessis
MARKETING & MEDIA
Neuroscience, brand equity and Coca-Cola

Neuroscience, brand equity and Coca-Cola
© Hanna Slavinska – 123RF.com
[Erik Du Plessis] In 1975, Pepsi started a campaign showing ordinary consumers who said they are Coca-Cola users taking a blind taste test of Pepsi and Coca-Cola...

Posted 8 years ago | Like
John Sanei
MARKETING & MEDIA
Ten things that won't change in the future

Ten things that won't change in the future
© Rangizzz – 123RF.com
[John Sanei] As a trend and strategy specialist I'm always talking about what's going to change in our future, but thought it would be good to also talk about what is not going to change, for a change...

Posted 8 years ago | Like (2)
Leigh Andrews
MARKETING & MEDIA
#BehindtheSelfie with... Conrad Kullman

Enjoying quality time with those who matter.
Enjoying quality time with those who matter.
[Leigh Andrews] This week, we find out what's really going on behind the selfie with Conrad Kullman, 3D Group's sales and marketing director, known for encouraging sustainability in its business by extending its reusable policy in exhibition stands...

Posted 8 years ago | Like
Jacques du Bruyn
MARKETING & MEDIA
Discount-based media buying #mustfall

Discount-based media buying #mustfall
©Igor Stevanovic via 123RF
[Jacques du Bruyn] Media buying (online in particular) is evolving. Believe it or not, your target audience is smart. It's no longer about placing an advert during the 8pm news or a banner ad on a news website...

Posted 8 years ago | Like (1)
Hein Pretorius
LOGISTICS & TRANSPORT
Warehouse management systems essential to delivering online promises

Warehouse management systems essential to delivering online promises
©Dmitry Kalinovsky – 123RF.com
[Hein Pretorius] The online race for capturing the biggest share of the customer's wallet has left many a traditional retailer trailing behind, not through technology but through the offline movement of ordered goods...

Posted 8 years ago | Like
Ruth Cooper
LIFESTYLE & ENTERTAINMENT
Reaching Stella heights

Reaching Stella heights
[Ruth Cooper] With so many top dining options in Cape Town and with new spots seemingly popping up on the hour, it's easy to forget that there are also top restaurants situated in hotels. I paid a visit to Stella Café and Bar at Southern Sun The Cullinan in the foreshore on Friday night and was truly impressed with this chic restaurant.

Posted 8 years ago | Like
Pasqua Heard
LIFESTYLE & ENTERTAINMENT
A moment with Watershed

A moment with Watershed
[Pasqua Heard] Watershed, well-known for their timeless hit, Indigo Girl, released in 2002, was recently nominated for a SAMA award in the Best Adult Contemporary Album category. Lead singer of the acoustic rock group, Craig Hinds talks to Bizcommunity about the band's new album Watch the Rain, which was nominated for the award.

Posted 8 years ago | Like
Bruce Swain
PROPERTY & REAL ESTATE
When does an estate agent earn a commission?

When does an estate agent earn a commission?
© langstrup – 123RF.com
[Bruce Swain] Buyers and sellers alike often see an estate agent as a necessary evil when it comes to purchasing property...

Posted 8 years ago | Like
Adrian Goslett
PROPERTY & REAL ESTATE
Property buying golden principles

Property buying golden principles
© Rob Marmion – 123RF.com
[Adrian Goslett] The simple truth is that not all property purchases are equal...

Posted 8 years ago | Like
Angelique Robbertse
HUMAN RESOURCES & MANAGEMENT
Recruiting, the social way

Recruiting, the social way
[Angelique Robbertse] Social media, supplemented by news apps, is the go-to place to find the latest news happenings; it is also on these platforms where job seekers are finding out about available positions...

Posted 8 years ago | Like
Jonathan Herbert
RETAIL
Building local supply chain aids food franchises

Building local supply chain aids food franchises
[Jonathan Herbert] While it may be tempting for big food franchises entering South Africa to import their goods from suppliers in their 'head office' country, there are many good reasons to set up a strong, effective local supply chain...

Posted 8 years ago | Like
Leigh Andrews
LIFESTYLE & ENTERTAINMENT
Worldly winter wonder meals at Mondiall

Worldly winter wonder meals at Mondiall
[Leigh Andrews] Set against the edge of the V&A Waterfront's yacht-filled harbour, many know Mondiall Kitchen and Bar offers a classy global menu that delights the international palates that pass through its glass doors. It also offers a special evening menu that changes monthly throughout Winter...

Posted 8 years ago | Like
Mike Laws
MARKETING & MEDIA
#MobileFocus: Where marketers 'fail' at mobile marketing

Silver surfers. Image by 123RF
Silver surfers. Image by 123RF
[Mike Laws] Marketers are falling short at a couple of significant mobile marketing strategies, says Mike Laws, CEO, Imaginatrix.mobi...

Posted 8 years ago | Like
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