 | HUMAN RESOURCES & MANAGEMENT ![[Future of Work] Future of work trends](https://biz-file.com/c/1603/333225-208x117.jpg?2) ©Jean-Marie Guyon via 123RF The biggest influence in the workplace right now are millennials. This first generation of savvy, digital natives are driving most organisational change - as employees and as consumers... |
 | HUMAN RESOURCES & MANAGEMENT
[David Blyth] Last year's matriculants, who form part of the Millennial generation, represent a new way of thinking, working and interacting in the workplace. It is also becoming increasingly clear that they will face some tough challenges on the road ahead... |
 | MARKETING & MEDIA  Van Tonder, Davies, Stiles, Smith, Beale Digital advice ranging from a selection of the 2016 Bookmark Awards' specialist judges: Start making use of analytics from the start of campaigns and get ready for the rise of personalised, segmented marketing... |
 | [Production] For Blue Hive South Africa, Marc Sidelsky documents the 2016 Ford Ranger undergoing some of the world's toughest conditions, in a rugged and brutal 24-hour challenge. |
| MARKETING & MEDIA
[Leigh Andrews] There was a lot more to the 2016 Oscars hype than whether Leo would finally get to take home a statuette. Two big data companies share how close they came in predicting this year's big wins... |
 | LIFESTYLE & ENTERTAINMENT
[Ruth Cooper] Born after the decision not to pursue art, Lorraine Loot's originally personal project - just to create something for one hour of the day - has blossomed and snowballed, through the power of talent and social media, into a very successful full-time artistic career. |
 | CONSTRUCTION & ENGINEERING
[Lionel Moyal] Much has been written over the past couple of years around the topic of smart cities. The utopian vision of the smart city often involves carefully orchestrated... |
 | MARKETING & MEDIA
[Andrew MacKenzie] In the context of the current economic climate, in South Africa and the rest of the world, brands and marketers are feeling the squeeze and are stretched to deliver a marked return on their marketing investment... |
 | MARKETING & MEDIA
[Bogosi Motshegwa] I'm convinced that advertising agencies and indeed marketers are struggling to make the distinction between an observation and an insight, particularly when it comes to the so-called 'black market'... |
| MARKETING & MEDIA  Every, Murphy and Petra. Digital advice ranging from a selection of the 2016 Bookmark Awards' builders' jury panel: The importance of emotional resonance in digital work, as "humans don't stop being humans when they go online", as well as deep consumer insight and eliciting behavioural change... |
 | MARKETING & MEDIA
[Aimeé Serrão] On a daily basis, individuals are bombarded with a variety of marketing messages including television commercials, billboards, radio commercials, print advertisements and cold calls... |
| [Production] For a change, Amy Allais took a backseat from being that guy, and made some ads celebrating that guy. The Tops Party Comrades are all sorts of real South African party people who share the unique ability to get the party started. |
 | MARKETING & MEDIA
[Charles Mburugu] The phrase 'A picture is worth a thousand words' is very true when it comes to blogging. Nowadays, people are bombarded with tons of content on a daily basis... |
 | TOURISM, TRAVEL & HOSPITALITY
[Brian Berkman] Veteran hotelier Tony Romer-Lee has been hard at work revitalising the Spier hospitality offering and now adds two major projects to his PMR consultancy... |
| MARKETING & MEDIA  Masango, Van Rookhuyzen and Lalloo. Digital advice from a selection of the 2016 Bookmark Awards' marketers' jury panel: Prepare for an evolution in digital thinking and greater brand equity. But first, stop treating digital as a department... |
 | MARKETING & MEDIA
[Kevin Welman] Minister of Finance, Pravin Gordhan, delivered his 2016 Budget Speech on Wednesday, 24 February. Key to the minister's speech was allaying fears of a possible recession and staving off a possible ratings downgrade... |
 | FINANCE & INSURANCE  Rob Cooper Finance Minister Pravin Gordhan did an admirable job of balancing South Africa's books in his 2016 Budget, by providing a sound framework for the next year... |
