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BizTrends 2017


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Top TV controversial commercial gains viewers

Top TV began airing the AshleyMadison.com controversial Bedroom Frolic TVC mid-October, after several other major broadcasters refused to sell advertising space for it. "We are thrilled with the airtime we have had that has seen an 18% increase in our daily sign-ups," says Noel Biderman, founder and CEO of AshleyMadison.com. "Our membership growth in South Africa continues with over 120,000 members since June."
 
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