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Winning app under review at Cannes
After Cannes Lions Festival is completed, the "I Sea" app, created by Grey Group Singapore, will be reviewed after the veracity of the app was brought into question. The work claimed a Bronze in the Promo & Activation Lions where it was also shortlisted, as well as being shortlisted in the Mobile, Media and Direct Lions. This follows concerns expressed about aspects of its functionality.
For more:
- Cannes Lions special section and search
- More info: Google News, Cannes Lions Twitter
- Official site: http://www.canneslions.com, Facebook, Twitter, Instagram