IAB DIGITAL SUMMIT & BOOKMARKS

Schoderer randomly running into one of his idols, German coach Jürgen Klopp, at the Facebook head office in Menlo Park, California.
#BehindtheSelfie with... Ben Schoderer

This #AfricaMonth, we find out what's really going on behind the selfie with Benjamin Schoderer, digital manager at KFC Africa, awarded Black Pixels for ranking as marketer of the year and brand of the year respectively in the IAB SA's 2018 Bookmarks Awards earlier this year...

By Leigh Andrews 30 May 2018

#DigitalSummit2018: Women in digital on data, AI and programmatic
#DigitalSummit2018: Women in digital on data, AI and programmatic

In light of International Women's Day and the recent IAB Digital Summit, which had a notable lineup of women in digital in this notoriously male-dominated sector, I thought I'd interview Sturae Hickley, ad operations manager at Mark1, who was a panellist at the Summit, where she, along with other women in digital, discussed data, AI and how they're using programmatic to manipulate us...

By Jessica Tennant 9 Mar 2018

Sizmek awarded for use of programmatic media at 2018 Bookmarks
Sizmek awarded for use of programmatic media at 2018 Bookmarks

Sizmek South Africa recently received a bronze award in the Use of Programmatic Media category at the IAB Bookmarks Awards 2018...

Issued by Sizmek 7 Mar 2018

FCB Africa, FCB Cape Town, Hellocomputer Land 11 Bookmark Pixels for five clients
FCB Africa, FCB Cape Town, Hellocomputer Land 11 Bookmark Pixels for five clients

FCB Africa and its agencies - FCB Cape Town, FCB Joburg and Hellocomputer - landed 11 Pixels for five different clients at the IAB Bookmark Awards, including a highly sought-after Black Pixel...

Issued by FCB Africa 6 Mar 2018

Matthys Boshoff and Ogilvy take three Golds and two Silvers at the 2018 Bookmarks
Matthys Boshoff and Ogilvy take three Golds and two Silvers at the 2018 Bookmarks

The World's First Baby Marathon took home quite a bit of metal at the Bookmarks. The campaign was directed by Matthys Boshoff of The Star Film Company.

Issued by The Star Film Company 5 Mar 2018

Mark1 lands a silver pixel at the 2018 IAB Bookmark Awards
Mark1 lands a silver pixel at the 2018 IAB Bookmark Awards

Mark1 was recognised as leaders in the digital industry when it scooped the silver pixel in display advertising at the 2018 IAB Bookmark Awards...

Issued by Mark1 5 Mar 2018

#DigitalSummit2018: Championing diversity in digital
#DigitalSummit2018: Championing diversity in digital

Catherine Grenfell, ex-5FM presenter who co-founded and manages The Eye radio station, opened this year's IAB Digital Summit sharing her experience of digital and what she predicts for the industry...

By Jessica Tennant 5 Mar 2018

#Bookmarks2018: A decade of rewarding excellence in digital
#Bookmarks2018: A decade of rewarding excellence in digital

Last night's 10th annual IAB Bookmark Awards held at The Theatre on the Track in Kyalami saw Ogilvy yet again recognised as the best agency, taking home over 20 awards, and client KFC also recognised again as the brand of the year...

By Jessica Tennant 2 Mar 2018

The IAB SA's Bookmarks 2018 took place on 1 March at the Kyalami Theatre on the Track.
#BOOKMARKS2018: WINNERS ANNOUNCED!

The winners of the 10th annual Bookmark Awards were announced at the conclusion of the 2018 IAB Digital Summit, both held at The Theatre on the Track, Kyalami, on 1 March 2018...

1 Mar 2018

Tseliso Rangaka.
#Bookmarks2018: Digital jury jabber with... Tseliso Rangaka

The 10th ever IAB Bookmark Awards took place after the fourth Digital Summit, on 1 March in Johannesburg. I got some behind-the-scenes insights ahead of the action from Tseliso Rangaka - ECD at Ogilvy & Mather Cape Town and chair of the 2018 Bookmarks' 'marketers' jury panel...

By Leigh Andrews 27 Feb 2018

Netflix and bust? Or not?
Netflix and bust? Or not?

Can pay TV stations compete in the digital era? Justin Hewelt, global director for UK-based PayMedia Consulting Group, certainly thinks so. Here, in South Africa for the IAB SA Digital Summit on Thursday, he shares his views on the pay TV world in a Netflix era and other things South African marketers need to know...

27 Feb 2018

PoPI Act could kill more than just spam
PoPI Act could kill more than just spam

The long-awaited Protection of Personal Information (PoPI) Act regulations were published last year in September. They don't say much, but what they do say spells more than just sleepless nights for direct marketers...

By Elizabeth de Stadler 21 Feb 2018

Severins, Murray and De Stadler, three of this year's IAB SA Digital Summit speakers.
#IABDigitalSummit2018: The ultimate 'state of the industry' event

How will the advertising industry adapt AI at a larger scale? Can we innovate with data analysis and profiling without creeping out customers? I discussed the possibilities and explored the power of digital with three of this year's scheduled female powerhouse speakers for the fourth IAB SA Digital Summit, taking place next week on 1 March 2018 at the Theatre on the Track...

By Leigh Andrews 20 Feb 2018

11 valuable lessons from 11 wonder women in digital
11 valuable lessons from 11 wonder women in digital

Carmen Murray, shines a light on some of the female trailblazers bucking the digital trend in South Africa...

By Carmen Murray 14 Feb 2018

Lorraine Landon, head of agencies at Google SA and chairing the Bookmarks’ first-ever ‘performers’ jury panel.
#Bookmarks2018: Digital jury jabber with... Lorraine Landon

This year, we'll see the 10th ever IAB Bookmark Awards taking place after the fourth Digital Summit on 1 March in Johannesburg. With award judging having wrapped this weekend, I got some behind-the-scenes insights from Lorraine Landon. She's head of agencies at Google SA and chairing the Bookmarks' first-ever 'performers' jury panel...

By Leigh Andrews 13 Feb 2018

Image credit: IAB SA Facebook page.
Bookmarks 2018 finalists announced!

IAB SA has announced the finalists in the 10th annual Bookmark Awards...

8 Feb 2018

Josephine Buys, CEO of the IAB South Africa.
#Bookmarks2018: Getting nostalgic with Josephine Buys

Josephine Buys, CEO of the IAB South Africa, takes some time out from her digital dynamite schedule to take a trip down digital memory lane ahead of the fourth IAB digital summit and tenth Bookmark Awards...

By Leigh Andrews 6 Feb 2018

Speakers: Musa Kalenga, Carmen Murray, Wayne Hull, Heba Sayed, Josephine Buys, Elizabeth de Stadler.
IAB SA Digital Summit speaker lineup announced

IAB SA has announced the provisional speaker lineup for the annual IAB SA Digital Summit, which takes place on 1 March 2018...

31 Jan 2018

Jade Amic - Native VML’s creative group head and chair of the Bookmarks 2018's ‘innovative engineers’ jury panel.
#Bookmarks2018: Digital jury jabber with... Jade Amic

This year, we'll see the 10th ever IAB Bookmark Awards taking place after the fourth Digital Summit on 1 March in Johannesburg. With award judging underway, I got some behind-the-scenes insights with Jade Amic. She's VML's creative group head and chair of the Bookmarks' 'innovative engineers' jury panel...

By Leigh Andrews 30 Jan 2018

An industry in flux
An industry in flux

Jerry Mpufane shares his thoughts on why the digital industry must embrace its role in the broader society by producing purposeful work that helps grow brands and solves society's problems...

By Jerry Mpufane 24 Jan 2018

IAB SA announces Bookmarks 2018 jury president, chairs
IAB SA announces Bookmarks 2018 jury president, chairs

The IAB SA today announced M&C Saatchi Abel chairman Jerry Mpufane as jury president as well as the jury chairs for the 10th annual Bookmark Awards taking place 1 March in Johannesburg...

17 Jan 2018

Tickets on sale for the IAB Digital Summit, Bookmark Awards
Tickets on sale for the IAB Digital Summit, Bookmark Awards

For the past decade, the Bookmark Awards have recognised top industry talent, predicted digital trends and awarded up-and-coming mavericks...

11 Jan 2018

Bookmarks 2018 entry deadline extended
Bookmarks 2018 entry deadline extended

IAB has made an unprecedented decision to extend the entry deadline for Bookmarks 2018 to 24 November 2017...

17 Nov 2017

Top 10 tips for crafting award-winning Bookmark 2018 entries
Top 10 tips for crafting award-winning Bookmark 2018 entries

As the deadline draws closer and entries are coming in, this is a reminder to all of you out there who have not yet submitted your entries for Bookmarks 2018 to do so...

Issued by IAB South Africa 16 Nov 2017

Bookmarks 2018 entry deadline extended to 17 November
Bookmarks 2018 entry deadline extended to 17 November

With the emergence of new categories and judges to accommodate the shift in the digital media space, IAB SA is extending the entry deadline for #Bookmarks2018 to 17 November 2017...

Issued by IAB South Africa 6 Nov 2017

Bookmarks 2018 embraces digital industry change
Bookmarks 2018 embraces digital industry change

The Bookmark Awards 2018 is introducing new categories in line with the changes and evolution in the sector over the past year...

Issued by IAB South Africa 3 Nov 2017

Bookmarks 2018 entries now open
Bookmarks 2018 entries now open

Entries for the 10th annual IAB SA Bookmark Awards opened today for the digital media industry. Entry forms and more detailed entry information available on the thebookmarks.co.za website. Entries close on 3 November 2017...

Issued by IAB South Africa 6 Oct 2017

#Newsmaker: M&C Saatchi Abel's Mpufane to lead the Bookmarks 2018
#Newsmaker: M&C Saatchi Abel's Mpufane to lead the Bookmarks 2018

M&C Saatchi Johannesburg Group chairman Jerry Mpufane succeeds John Dixon as jury president of the IAB Bookmarks Awards, which celebrates its 10th year of ‘rewarding excellence in digital and recognising the powerful impact interactive has on the overall marketing mix'...

By Jessica Tennant 19 Sep 2017

Trust Buckland to submit this highly unusual selfie!
#BehindtheSelfie with... Matthew Buckland

This week we find out what's really going on behind the selfie with Matthew Buckland, MD and founder of Creative Spark, an M&C Saatchi company... Buckland was honoured with a special award for ‘best individual contribution to digital at this year's Bookmark Awards...

By Leigh Andrews 10 May 2017

Media24 sweeps five awards at the IAB Bookmarks
Media24 sweeps five awards at the IAB Bookmarks

Media24 made a clean sweep of five award categories at the IAB Bookmarks last month...

7 Apr 2017

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