Events & Conferencing News West Africa

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    African Market Momentum: insights, obstacles and opportunities

    The CMO Council Africa Advisory Board Meeting is set to take place on Wednesday, 28 November 2012, via live tele-presence linking members and experts in Lagos, Nairobi, Johannesburg and Cape Town.
    African Market Momentum: insights, obstacles and opportunities

    In partnership with video conference providers Polycom, FVC and Kathea, the board meeting will virtually connect board members and subject matter experts across the African region through immersive telepresence facilities in Lagos, Nairobi, Johannesburg and Cape Town.

    These facilities are comfortable, high definition meeting rooms designed to make the technology disappear and the meeting experience as natural as possible. Each facility will include dual displays so that participants in all of the four locations will be able to see one other on large screens and have full content sharing capabilities.

    Topics to be discussed include:

    • Outlook and opportunity in West, East and Southern African markets
    • Challenges and complexities across sub-Saharan Africa - trusted partnerships, localisation requirements, infrastructure, tariffs, government controls, bureaucracy, corruption, training, cultural diversity, marketing and media effectiveness, customer data, etc.
    • Go-to-market experiences and best practices - market entry strategies, product and pricing requirements, distribution sell-in, branding campaign innovations, brand failures and success stories

    Event details

    Date: Wednesday, 28 November 2012

    Time and Location:

    Lagos

    Time: 1PM - 4PM WAT
    Venue: Stallion Vision
    270A, Ajose Adeogun St
    Victoria Island, Lagos, Nigeria

    South Africa

    Time: 2PM - 5PM SAST
    Venue: Kathea House
    45 Wessel Rd
    Rivonia, 2128
    Johannesburg, South Africa

    Kathea
    Block F, Ground Floor
    The Boulevard Office Park, Searle St
    Cape Town 8000, South Africa

    Nairobi)

    Time: 3:00pm - 6:00pm EAT
    Venue: FVC
    13th Floor, Landmark
    Argwings Kodhek Rd (opposite Nairobi Hospital)
    Hurlingham, Nairobi, Kenya

    Senior marketers wishing to attend the meeting should contact Matt Martini on gro.licnuocomc@initramm or Kerryn-Leigh Eksteen on az.oc.iaknez@nyrrek

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