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Exhibitions news

MICE Academy in partnership with Markex

27 Jan 2014 09:12
Markex has announced it is partnering with the MICE (Meetings, Incentives, Conferences, Exhibitions) Academy to add value to the visitor and exhibitor experience.
MICE Academy in partnership with Markex
The Academy will launch its growing CPD (Continuing Professional Development) programme and assist industry individuals to accumulate verifiable credits.

With sufficient ongoing accumulated credits, the role of the Academy during Markex is to ensure that members of the MICE industry are rewarded and recognised.

"We live in an increasingly virtual and technology-based economy, where business is seldom conducted on a one-to-one basis. That is what adds strength and appeal to the MICE industry; it's about people meeting face-to-face in real time, it's about building relationships and making connections based on trust and understanding and like-minded thinking. That's the power of the show and that's why we're making it more attractive and rewarding for participants in this hard-working industry," comments Brad Hook, portfolio director of Specialised Exhibitions Montgomery, organiser of Markex.

Credits for buyers, suppliers

According to the MICE Academy, CPD is a lifelong process of improvement through recognising, recording and reflecting on learning experiences. "It is the means by which MICE practitioners maintain and enhance their knowledge and skills to complement both their current job role and career progression."

MICE Academy CPD credits are available for both buyers and suppliers and are important for all experienced and knowledgeable industry individuals, irrespective of sector, within either the buyer or supplier side of the industry.

Markex takes place at Sandton Convention Centre 10-12 June 2014 and at the CTICC, CT from 14-15 August 2014. Last year there were 250 exhibitors and over 10,000 visitors.
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