"He is a charismatic presenter and we believe that his show will appeal to a diverse audience as it is primarily entertaining, rather than focused on sports exclusively," said Terry Volkwyn, CEO of Primedia Broadcasting, which owns both stations.
"As a household name, who better to engage with sports stars and newsmakers than an industry insider? With his extensive media work, he is often touring with sports teams who know and trust him. He can offer exclusive content, direct from the field, or even the locker room," added Volkwyn.
Bob already has a close relationship with both stations as he has been crossing to the studios with live sports updates for a while. For him, this is a great opportunity to make the most of an incredible sporting year for South Africa. "I'm thrilled to be on radio as this show will give me a platform to speak to sports celebrities and other personalities about their feelings on the action as it unfolds," he said.
Listeners will be able to connect with him and his in-studio guest throughout the show via SMS, calls and e-mails and follow the show through Twitter, Facebook and various other social networks.
The show will be simulcast on both stations and listeners in other parts of the country can tune in to the relevant DSTV audio bouquet channel.
