"Considering that the majority of South Africans spend a large amount of time on social platforms, it made perfect sense for us to offer our publication on Facebook. Best of all, whether our readers choose to download the magazine on our website or read it on Facebook, it is free," explains managing editor, Madelain Roscher.
The publication's Facebook fan base and readership has grown exponentially since the Facebook app was launched.
The magazine presents its readers with a wide variety of content, tailored to suit its diverse readership. It has a panel of the industry experts as contributors who share their valuable insight on a monthly basis, which offers readers value from those already involved in the industry. Further, through daily engagement with fans on Facebook, it ensures that its content remains fresh and that it offer articles that fans want to see.
"We are currently running a competition to find South Africa's next superstar, who will not only grace the cover of a future edition but also receive training from one of the best pageantry and modelling teachers in the country and a contract with one of South Africa's top agencies. The prize also includes a full photographic portfolio, as well as a makeover which includes a selected wardrobe, hair and makeup," Roscher concludes.
For more information, go to www.facebook.com/MPSAmag.
