This is in line with the company's 'Love Health' campaign, which encourages consumers to adopt a healthy eating plan and active lifestyle, stop unhealthy habits that result in weight gain and cardiac arrests and implement a healthier routine opting for healthier foods and simple exercises.
By using the Strava app, participants can measure and track their training for a chance to win one of three team entries to the FNB Wines2Whales race. The challenge ends on 18 September 2014. For more information, go to http://lovethebike.com.
