Continues Tholo, “Overall, not a great month to be honest; however, the good stuff did stand out and was therefore rewarded, with no contest from any of the judges. Sharp once-off ideas here and there, but it was also great to see some campaigns on big brands, especially in TV.
Regarding Newspaper, the general feeling was that “we can do better”; outdoor - “interesting use of the medium on some of the entries”; film - “probably the best out of all the categories”; and radio had “some entertaining spots”.
Newspaper
Due to few entries, this category is being held over until the following month.
Outdoor
TV/Cinema
Radio
The judging panel for August 2008 comprised: