• Submit news
  • Advertise & rates
  • Contact us

Subscribe to industry newsletters


Press offices

Enquire about a press office
Bizcommunity has over 400 industry contributors and we always welcome further contributions and contributors.
Advertise with us
Advertise & RatesMy Account
Company press officeList company
Recruitment packagesSubmit job ad
Download ratecard
Advertising company news

Millward Brown South Africa announces The Best Liked Ads for Q3 2013

Looks like Eugene is giving Steve a run for his money?
Millward Brown's Best Liked Ads list celebrates the country's favourite TV commercials as chosen by the most important critic we believe, the consumer.

Q3 sees three banking commercials, an infrequent contender, make the list. Humour and kids, regular winners in creating ads that resonate well with the consumer feature highly as well.

RANKADCREATIVE AGENCY
1Vodacom - BabyIreland Davenport
2Nedbank - Savvy Life (Eugene 'want it')Joe Public
3Capitec Bank - Paperless BankingNinety9cents
4Nedbank - Savvy Approve It (Eugene online banking)Joe Public
5Wimpy - PuppetDraftfcb
6Huggies Gold - Girls and BoysOgilvy & Mather Johannesburg
7MTN - RicardoMetropolitanRepublic
8King Pie - Mini PieRed Rocket
9KFC - AM BreakfastOgilvy & Mather Johannesburg
10Nandos - Fire It UpBlack River



Adtrack™ is Millward Brown's proprietary advertising testing system, evaluating the impact and liking of all brand advertising in South Africa over the last 29 years. The resultant database stands at almost 75,000 TV adverts tested, and more than 1.1 million interviews conducted, making this database one of the largest of its kind in the world. For more info on Adtrack please contact .


View the Best Liked Ads here.
    
 

Millward Brown's press office

Millward Brown
At Millward Brown, we're passionate about brands. As a leading global research agency specializing in advertising, marketing communications, media and brand equity research, we've been in the business of brands for more than 35 years.
LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. defamation, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.

Related news