Marketing & Media News South Africa

Website offers property value comparison

Property24.com has launched a website that allows both buyers and sellers to view property values through a street-by-street listing of latest purchase prices and property valuation reports, with sales history and suburb trends. A mobile version is in the pipeline.

Using the online property portal, consumers are now able to access comprehensive property sale information, as registered in the South African Deeds Office. The online tool is said to empower users to assess relevant sales trends across all areas of South Africa and make more informed property decisions.

This new feature provides consumers with the number of registered sales in a designated area on a year-by-year basis, up-to-date average listing prices, property sales trends and points of interest relevant to the area in question.

Complete visual overviews

Property Values is fully integrated with Google Maps and Street View technology, offering users the additional benefit of complete visual overviews of specific streets and neighbourhoods.

Site users are also able to view the most recent sold price and year of specifically identified properties, which GM JP Farinha believes will help both buyers and sellers to make decisions that are more informed.

Website offers property value comparison

"The aim of this new feature is to empower our consumers, many of whom are not aware that this information is actually available to them. By providing comprehensive sales information for the vast majority of properties across the country, we are giving both buyers and sellers the ability to be fully informed when it comes to assessing real-time market value," says Farinha.

Accessible and widely used

Farinha adds that data provided on the Property24.com portal is public information, which is supplied by the South African Deeds Office.

"This data has always been accessible and has been widely used by estate agents in the past. The internet now makes it available and easily accessible to the broader public."

Potential buyers and sellers looking to investigate a specific property further can purchase a full valuation report through the site for R69.99.

For more, go to www.property24.com/property-values.

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