15 years ago the company serviced one major client - the developer of Century City. It had since grown its turnover substantially by diversifying into commercial construction. Initially, Ridley says, Big Ben was "completely focused on the residential market, particularly in the Century View precinct where we developed around 350 free standing homes over a four year period." Gradually, Big Ben secured commercial projects at Century City - such as the FNB and Philip Morris offices.
With a staff complement of just over 40 people, Ridley says, Big Ben's diversification into commercial construction had enabled it to ride out the recession. "Fortunately the two markets tend to follow different economic cycles," he tells Cape Business News, "it is easier to keep a more consistent flow of work which is critical to our industry."
Read the full article on www.cbn.co.za.
