What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. Experiential Marketing lives in the space where decisions are made.
Issued by Mo-Tseleng 22 May 2013 09:34
MTN Uganda has launched a promotion called 'Y'ello Christmas', to give back to its customers during the festive season.
3 Dec 2012 11:33
MTN Uganda has relaunched its MTN Zone with discounts of up to 99% and a minimum guaranteed discount of 5% on MTN calls.
20 Nov 2012 10:40
The Western Union Company and MTN Group yesterday, 29 March 2012, announced the launch of a mobile money transfer service in Uganda, allowing MTN customers to send and receive money across borders using just their mobile phones for the first time.
29 Mar 2012 10:14
The best public relations brains in Uganda's PR industry will be honoured at the third annual PRAU Excellence Awards, to be held in Kampala at the Kampala Serena Hotel on 14 November 2011.
By Walter Wafula 7 Oct 2011 12:31
The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories.
15 Mar 2011 13:19
MTN Uganda has decided to uphold MTN Zone, a cost saving tariff plan, due to subscriber interest for the product, according to a senior executive at the company.
By Walter Wafula 6 Oct 2008 10:04
Uchumi, a Kampala supermarket, has unveiled the first retail shopping club in a bid to attract and retain its customers. The supermarket launched the U-Club, a customer loyalty initiative, which comes with a U-Club Card.
By Walter Wafula 23 Sep 2008 10:46
Standard Charted Bank PLC is sponsoring 140 small and medium enterprise African traders to attend the 2007 World SME Expo in Hong Kong, as part of its new annual SME Trade Corridors' initiative.
By Walter Wafula 7 Dec 2007 12:01
A critical mass of countries are signing on to a plan for India to invest $1 billion in the Pan-African e-Network satellite project, a joint initiative with the Africa Union aimed at developing the region's information and communication technology (ICT) infrastructure.
30 Nov 2007 12:04
Pan-African music entertainment network MTV Networks Africa and oil marketer Shell have partnered to boost Africa's contemporary music industry.
22 Nov 2007 14:43
Nokia's Defend Your Street (DYS) is a “street” football implementation program that connects Nigerian youth to their dreams, encourages them to focus on their goals and desires - and helps them stay at the top of their game.
By Emeka Enyadike 17 Aug 2007 12:56
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