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 | EVAN-LEE COURIE This week, we chat to Romney Irvine-Fortescue, group account director at Rapt Creative...read |
|  | | The Loeries Creative Week takes place in the City of Cape Town in 2021 and here's what to expect from the region's creative minds...read |
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| CRM, CX, UX |
 | HYTHER NIZAM Customer relationship management (CRM) is a massive industry. In fact, it's the biggest software market in the world that continues to see steady growth... Read |
| Digital |
 | DIPUO TSHOAGONG, ISSUED BY VML I recently watched a video that got me thinking about the kinds of digital experiences customers want from brands they choose to give their hard-earned money to... Read |
| Marketing |
 | ERNEST NORTH The best-loved brands of the digital age have powered their growth by scaling positive word of mouth... Read |
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 | ISSUED BY OGILVY SOUTH AFRICA To launch the new Polo Vivo Mswenko, Volkswagen South Africa, and Ogilvy Cape Town collaborated with some of Mzansi's hottest creatives, GALXBOY (founded by Thatiso Dube) and Yay Abe (Russell Abrahams) to kickstart a crowd-sourced campaign inspired by the streets of SA and the spirit of "Mswenko"... Read |
| Research |
 | An online survey was undertaken by Game ahead of Heritage Day to find out which products are viewed by consumers as most closely tied to our heritage as South Africans... Read |
| Retail |
 | Pernod Ricard is eyeing e-commerce growth and has signed an agreement to acquire UK-based whisky and luxury spirits omnichannel retailer The Whisky Exchange... Read |
| Social Media |
 | ASHLEIGH BURTON Slacktivism (a portmanteau of slacker and activism) has become widely known as the practice of supporting a political or social cause by means of social media... Read |
| Business |
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 | JONATHAN VEERAN, BRUCE DICKINSON & RITA SPALDING FROM WEBBER WENTZEL The 2018 Mining Charter is policy, not law, and has various aspects that are unconstitutional... Read |
 | Vikesh Ramsunder has resigned as chief executive officer of the Clicks Group, and will be replaced by current group corporate affairs director Bertina Engelbrecht... Read |
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