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 | ISAAC KWAME ADOM Head of strategy at FCB Wired in Gaborone, Isaac Kwame Adom writes why, for him, ads are like shoes. Both have a basic function. For shoes, it's to protect your feet from the elements. For ads, it's to impact audience attitudes towards a brand. Both can leave lasting impressions but, can also be entirely forgettable...read |
|  | JUANITA PIENAAR TV and Jacaranda FM radio presenter Danny Painter tells us about her new venture, The Jo and Danny Show and how she wants to see more women in the driver's seat when it comes to the radio industry...read |
|  | ISSUED BY IAB SOUTH AFRICA The IAB South Africa is delighted to announce the appointment of the Future of Measurement Committee, led by Imraan Rajab, IAB SA Measurement Council member and COO of Mediacom South Africa...read |
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| |  | Women leaders in the healthcare sector discussed possible solutions to drive gender equity, the need to achieve growth and foster innovation for better health outcomes across the continent as part of the Board of Healthcare Funders (BHF) 2020 Dialogues series. Read |  | |
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| Advertising |
 | ISSUED BY MEDIAHEADS 360 One of the biggest TV shows in history is coming to SABC 1 in January 2021, owned and produced by Known Associates Entertainment and in partnership with MediaHeads 360... Read |
 | BRENDAN SEERY Reach for a Dream: this campaign should touch your heart; Santam's false claims leave its customers crying 'onion' tears... Read |
| Education |
 | ISSUED BY AAA SCHOOL OF ADVERTISING Many of today's most successful companies have one thing in common - they are powered by insightful strategic thinkers and creative minds who have mastered both the art and the science of being customer-centric... Read |
| Media |
 | AILEEN LAMB It's always been about making sure your investment is working hard, writes New Media's CEO, Aileen Lamb. In this game, you need to be able to prove what you've created has had a real commercial impact on your client's bottom line - now more so than ever... Read |
| OOH |
 | ISSUED BY TRACTOR OUTDOOR Tractor is proudly one of the many media owners to partake in the #oursecondchance global campaign by New Commercial Arts... Read |
| Retail |
 | NIC RAY The way consumers buy from and engage with grocery stores has changed. And as the Covid-19 crisis unfolds, consumer behaviour will evolve too... Read |
| Sponsorship |
 | ISSUED BY VML Wunderman Thompson is making a strategic bet on growth in sponsorship with the launch of a new unit of Prism Sport + Entertainment... Read |
| TV |
 | ISSUED BY THE WALT DISNEY COMPANY AFRICA Gordon Ramsay: Uncharted season two premiere with South African episode on 26 August at 9pm on National Geographic... Read |
| Business |
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 | According to Craig Mott, Cape Town regional sales manager for the Rawson Property Group, home offices are certainly taking off in popularity... Read |
 | The Supplementary Budget delivered by the minister of finance in June showed that a projected shortfall in tax revenues is expected to be around R300bn for the 2020/2021 fiscal year... Read |
 | Despite progress made on the gender rights front since South Africa's first democratic elections, a lot of work remains to be done, says Onyi Nwaneri, human rights lawyer by trade and CEO of Afrika Tikkun Services... Read |
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 | HOMEMAKERS create platforms where advertisers and discerning homeowners connect. |
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