It's all about covering issues… Naturally, for any publication to survive and prosper, it has to cater to the interests, needs and wants of its target audie ... read more
Wedding Album publishers Highbury Safika Media recently launched www.weddingalbummagazine.co.za. Featuring an array of helpful tips from the industry's top experts, brides-to-be can make use of interactive functions, from an A-Z guide to the informal chat room. The site has also moved away from traditional banners and skyscraper ads to using advertorials relevant to each web-page category, along with a direct feedback form linking the user and advertiser.