"First say to yourself what you would be; and then do what you have to do."

"The winning brands are the ones using social media purposefully, efficiently and creatively, in line with their brand identities. (via warc)"
Adèle Gritten

"Getting information off the Internet is like taking a drink from a fire hydrant. (via goodquotes)"
Mitchell Kapor

"Social media is like a snowball rolling down the hill. It's picking up speed. Five years from now, it's going to be the standard. (via mirnabard)"
Jeff Antaya

"What used to be cigarette breaks could turn into 'social media breaks' as long as there is a clear signal and IT isn't looking. (via mirnabard)"
David Armano

"What's required is a kind of social media sherpa, who can find you the audience you seek, who can reach to them on the platforms where they are already congregating, and who can help promote in tasteful ways that fit the sensitivities of the networks where your audiences are found. (via Mirna Bard)"
Chris Brogan

"Social Media puts the "public" into PR and the "market" into marketing. (via Famous Bloggers)"
Chris Brogan

"Facebook is to 2007 as Twitter is to 2009. It's the most open communication platform out there. (via Neatorama)"
Roger Kondrat

"Being the first is old media, while being to the point is new media. And Twitter never forgets. (via Mirna Bard)"
Mercedes Bunz

"Online video may be a laboratory today, but wise marketers will experiment early and often. (via Warc)"
David Wolf

"We're still in the process of picking ourselves up off the floor after witnessing firsthand the fact that a 16-year-old YouTuber can deliver us 3 times the traffic in a couple of days that some excellent traditional media coverage has over 5 months. (via Saucy Social Media)"
Michael Fox

"Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals. (via Saucy Social Media)"
Seth Godin

"Shareability is a great word, it implies that the content is so good it will go viral in a heartbeat. Ask yourself is your content shareable? Is it funny, interesting, noteworthy, vital information, inspiring, beautiful, saucy, scandalous... you know the kind of thing people will talk about to others? If you read your own post on someone elses site would you 'Like' it? (via Saucy Social Media)"
Annie Infinite

"I like to say that Twitter is like a bar, Facebook is your living room and LinkedIn is the local chamber of commerce. (via Anson Alex.com)"

"Why are we trying to measure social media like a traditional channel anyway? Social media touches every facet of business and is more an extension of good business ethics. (via Saucy Social Media)"
Erik Qualman

"Social Media is about the people! Not about your business. Provide for the people and the people will provide for you. (via Saucy Social Media)"
Matt Goulart

""Build it, and they will come" only works in the movies. Social Media is a "build it, nurture it, engage them, and they may come and stay." (via Saucy Social Media)"
Seth Godin

"Social Media is about sociology and psychology more than technology. (via Anson Alex.com)"
Brain Solis

"The biggest mistake we see companies make when they first hit Twitter is to think about it as a channel to push out information. (via Wajeez Articles)"
Tim O'Reilly & Sarah Milstein

"The Internet has turned what used to be a controlled, one way message into a real time dialogue with millions. (via Wajeez Articles)"
Danielle Sacks

"In some ways, Facebook levels the playing field of friendship stratification. In the real world, you have very close friends and then there are those you just say "Hi" to when you pass them on the street. (via Mirna Bard)"
Jason Kaufman

"Social networks aren't about Web sites. They're about experiences. (via Mirna Bard)"
Mike DiLorenzo

"Twitter is like a tragically hip New York night club. It is a cool, easy way for companies to engage customers in Social Media. But the experience can be loud and crowded. ( via Famous Bloggers)"
Bob Warfield

"I hear YouTube, Twitter and Facebook are merging to form a super Social Media site - YouTwitFace. ( via Famous Bloggers)"
Conan O'Brien

"Don't say anything online that you wouldn't want plastered on a billboard with your face on it. (via MirnaBard.com)"
Erin Bury

"We have technology, finally, that for the first time in human history allows people to really maintain rich connections with much larger numbers of people. (via Fuel Lines)"
Pierre Omidyar

"Social media allows big companies to act small again. (via Convince and Convert)"
Jay Baer

"Social media creates kinship between companies and customers, and kinship equals purchase intent. (via Convince and Convert)"
Jay Baer

"The greatest thing about Twitter is that you can quote something and totally make up the source - John Lennon (via Twitter)"
Steven Winterburn

"Describing the Internet as the Network of Networks is like calling the Space Shuttle, a thing that flies. (via Search Quotes)"
John Lester

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