The social start-up

[Reece Easthorpe] OK, so let's talk social media, the thing that is this multi layered complex series of platforms. One platform in particular, Facebook, is like the science of social media. It seems like everything you do on Facebook either ties in closely to your personality or is targeted to a certain personality type group. The deeper you go into it the more strategic approaches you come across. Some approaches display serious angles of manipulation and others some hard, cold casing, corporate bitch slapping.