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I'm passionate about the world of branding and exceedingly fascinated by consumer behaviour.
Michelle Mardon
At a loss for words

Today, the role that technology plays in influencing the manner in which South African brands communicate with their target audiences is enormous. The obvious reasons include fast and convenient marketing message transmission through a multitude of technological platforms such as e-mail, social networks, websites, YouTube etc.

By Michelle Mardon 29 Oct 2012 15:40

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