Francois Rank gives a few tips on how we as communications professionals can learn from how Deadpool 2 was marketed...
Francois Rank 11 Jun 2018
In the fast-growing world of social media and viral videos, conventional communication tools and their power to shape perception are often forgotten or ignored. Recently, however, the world's most-powerful spin machine has returned to use old-fashioned PR - particularly the humble but immeasurably powerful photograph.
Francois Rank 6 Feb 2012