Community activity

  • Nenad Nikolovski Graphic and Web Designer at Dema-Stil Ltd. created a profile
    3 hours, 37 minutes ago
  • Tim HumanTim Human Student and St Johns College created a profile
    8 hours, 38 minutes ago
  • Thabo Mohare Event Coordinator at Grounded Media created a profile
    20 hours, 40 minutes ago
  • Chattanooga Marketing Chattanooga Marketing Group at Chattanooga Marketing Group created a profile
    22 hours, 34 minutes ago
  • Humphrey TselaakgothuHumphrey Tselaakgothu job seeker created a profile
    1 days, 54 minutes ago
  • Quintus Sadler Contract at Trudon created a profile
    1 days, 1 hours, 2 minutes ago
More activity|Industry wall|My newsfeed
Dr Carla Enslin

Dr Carla Enslin

A founding member of Vega School of Brand Leadership
Location:Cape Town, South Africa


Dr Carla Enslin is one of the founding members of Vega School of Brand Leadership. She is Academic Head at The Independent Institute of Education's Vega School of Brand Leadership, a Teaching Fellow at UCT's Graduate School of Business, and deputy chair of the Brand Council of South Africa (BCSA).
Read more
Collaborative brand building: Striving towards higher goals
Collaborative brand building: Striving towards higher goals

It may not be a stunning revelation that for humanity, the need to compete is regarded as natural - but only as natural as the need to cooperate. These two driving forces and the interaction between them are central to human nature and as certainly of brand nature.

By Dr Carla Enslin 21 Mar 2014 08:00

[2014 trends] The discipline of brand building
[2014 trends] The discipline of brand building

It may not have been that obvious to begin with, but now it seems inescapable fact: the discipline of brand building is establishing itself solidly and firmly.

By Dr Carla Enslin 31 Jan 2014 06:15

Dr Carla Enslin
The evolution of brand building in SA

The definitive definition of branding is changing around the world, and South Africa is feeling the effects of this transformation. In this article, I want to elaborate on the various ways in which brand building is shifting organisational functioning in the country.

By Dr Carla Enslin 13 Feb 2013 10:05

Dr Carla Enslin
Delivering brand promise through human resources

If the statement still seems arguable, there is now a large groundswell of opinion that brand building is no mere function of marketing or communication, but rather a primary activity that engages the entire business value chain, from service or product ideation to the design and construction of business systems.

By Dr Carla Enslin 1 Oct 2012 10:12

Next >